Customer Reviews

Life Insurance Sales Ammo: What To Say In Every Life Insurance Sales Situation

5 star:		(5)
4 star:		(1)
3 star:		(1)
2 star:		(1)
1 star:		(0)

 

 

I've been an agent for about 15 years and have bought just about every Life Insurance sales book out there...along with a few overpriced "sales systems" (mostly in the first 2 years in the business).
What I like about this little book is that it cuts through all the self-important b.s. that most so-called "experts" have to say about how great they are as agents, and gives you just the stuff you can use. There are no paragraphs or chapters, just 90 or so pages of bullet points with answers to objections, questions to ask the prospect etc.
I've heard a lot of them over the years, but some of them are fresh ideas (at least to me). Some of them I'm not sure I would have the balls to say to a prospect. Some of them are just plain funny. I would recommend it to any new agent as well as to people like me who need some fresh ideas. Definitely worth the $15.

Sales Ammo Is a great book to handle all the excuses people have for not having life insurance and closing the sale.

I've been in this 17 years now...it's helpful to look back at some tried and true ways to postion the product. Some oldies and goodies and some you may never have heard of. I like the value insurance provides...this helps me find great ways to present it.

I would reccomend this book to agents who are looking for the language necessary to communicate their message. Most agents have plenty of knowledge, but few prospects to share with. This book helps to provide some good transitional language.

Remember, snappy sales lines are no substitute for adding real value. The best one-liners can cause plenty of damage if not used properly. Make sure you use a comprehensive planning process, and find ways to add value to your clients at every turn.

Ivy League Wealth Secrets: That the Master Planners don't want you to know!

The author's family must be reviewing this book because I don't see how anyone could give it 5 out of 5 stars.

It starts on Page 9. By page 12 it has already repeated (almost word for word) several points, for instance:
Page 10 - "If there were a way to force yourself to create great wealth, you'd probably want to know more about it wouldn't you"
Page 12 - "If there were a way to force yourself to create great wealth for your family, you'd probably want to know more about it wouldn't you"

For a small book, I'm amazed and with the amount of repetition and grammatical errors that were made.

Finally, the text/font is extremely poor. I have great vision so I can clearly see what a crumby print job was done for this book. All of the letters have that hazy look, similar to a document that's been photo-copied too many times. Many small dots surrounding each letter blurs every sentence and makes this a less enjoyable read.

There are some good old points in this book, but nothing groundbreaking/original. It has a table of contents and is put together in a logical format. With that, I think I could have done better with my time and money.

I recommend Advanced Selling Strategies by Brian Tracey. Even though it is not geared specifically at Life Insurance, I believe you'll get a lot more practical stuff out of Tracey's book.

A must have hand-book for insurance professionals. Great layout..easy reading...It coveres every possible situation and great for a preson now starting out, as well as a seasoned professional.Faboulous price on Amazon...

I would definitely recommend.

Nikisha Moore
Insurance Agent-Trinidad West Indies

This is a good handy book whether you have been in business for a while or just starting up. Some good questions or things to get people to think about insurance. Most people need it but they hate talking about it. This may help

I'm sorry but this book is a waste of time. It is a collection of basic questions you can ask a potential client to get them "interested" in life insurance. Honestly, it sounds more like a book of cheezy pick-up lines. I would not want to be "this guy" that resorts to these lame questions to generate business. You would have a better chance of adding busniess by getting books on the type of insurance you are looking to sale, learn as much as you can about the product, and then purchase a book on selling. Do not waste your commissions on this book! Just IMO...