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Like a Virgin: Secrets They Won't Teach You at Business School Paperback – September 25, 2012


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Frequently Bought Together

Like a Virgin: Secrets They Won't Teach You at Business School + Losing My Virginity: How I Survived, Had Fun, and Made a Fortune Doing Business My Way
Price for both: $21.46

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Product Details

  • Paperback: 352 pages
  • Publisher: Portfolio Trade; 1 Original edition (September 25, 2012)
  • Language: English
  • ISBN-10: 1591845688
  • ISBN-13: 978-1591845683
  • Product Dimensions: 8.3 x 5.5 x 1 inches
  • Shipping Weight: 10.6 ounces (View shipping rates and policies)
  • Average Customer Review: 4.1 out of 5 stars  See all reviews (74 customer reviews)
  • Amazon Best Sellers Rank: #35,620 in Books (See Top 100 in Books)

Editorial Reviews

Review

"A compelling and easy read that backs up its tips with case studies and autobiographical snippets" New Business Review --This text refers to an alternate Paperback edition.

About the Author

Sir Richard Branson is an international entrepreneur, adventurer, icon, and the founder of the Virgin Group. His autobiography, Losing My Virginity, and his books on business, Screw It, Let's Do It and Business Stripped Bare, are all international bestsellers. He is also the author of Reach for the Skies and most recently, Screw Business As Usual.

More About the Author

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Customer Reviews

Easy read and Fun.
Tom S
The best bussines book that i have read in my life.
Juan
I like the guy, but not his book.
Cstark

Most Helpful Customer Reviews

24 of 24 people found the following review helpful By Alan Lattanner on October 6, 2012
Format: Paperback Verified Purchase
Who says a business book can't be entertaining? Whether you are an entrepreneur trying to get your business off the ground, an executive in a business that needs a boost or a worker bee looking to make work more fun, this book is for you.

Richard Branson is the Leonardo da Vinci of business. His unquenchable curiosity combined with contagious extroversion is the alchemy behind the 400+ successful businesses he has created. This book, consisting of 76 short essays and articles, documents the lessons he has learned. Numerous examples, most drawn from real-life experiences with people at his Virgin Group companies, are a roadmap for others in business to turbocharge their own success.

Branson's "Like a Virgin" reveals just what a huge gap exists in modern business school curriculum. Do they teach these things like this?

- A CEO needs "a certain generosity of spirit."
- "You have to protect your people."
- "You must be fearless."
- "Business favors people who, when they see a problem or injustice, try to do something about it."
- "Leaders have empathy ... for people who are affected by the business's operations."
- Show generous praise for employees caught doing something right: amp it up!
- Think big. Build small.
- "The sky is no longer the limit."
- Be very tolerant of mistakes. Move on. Give employees second chances (he did so even with a thief!)

Business should be fun. Employees are co-entrepreneurs and enthusiastic brand ambassadors. Challenge. Celebrate. Keep splitting the company into smaller businesses as it grows to avoid bureaucracy and empower employees.

There is no identifiable progression of thought to the sequence of these articles.
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Format: Kindle Edition Verified Purchase
I want to be Richard Branson but this book was a little light and really provides no insight into how Richard really built his businesses.
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6 of 6 people found the following review helpful By Mullows on September 6, 2012
Format: Kindle Edition Verified Purchase
Very easy to read, totally engaged & could not put it down. Being a business owner who uses alternative measures to gain market share & believes in company culture! Fantastic!
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7 of 8 people found the following review helpful By Mark Thompson on July 5, 2012
Format: Kindle Edition
When you're starting a business or a career, you've got to think out of the box with fresh new bold, exuberant ideas that lack cynicism. In other words, think Like a Virgin! Sir Richard you've done it again with a book that empowers and excites our imagination! This is a must read for anyone who is in business or wants to be!!
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5 of 6 people found the following review helpful By Peter H. Dubrule on November 2, 2012
Format: Kindle Edition Verified Purchase
Branson is a fascinating character and I read anything that I can get my hands on when it comes to Virgin. Obviously he has been successful and has a lot he could share. He does not do it in this book. As a primmer on Customer Service it is entertaining. Not much else to say about it.
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7 of 9 people found the following review helpful By Ben Neynens on January 1, 2013
Format: Paperback Verified Purchase
This book is like reading a blog, but in book format.

By that I mean it's a hotchpotch collection of Richard Branson's musings on a wide range of topics.

If you're trying to better understand Branson the man, then perhaps this 'essay/blog post collection' can enable you to achieve that.

But the subheading "Secrets They Won't Teach You at Business" implies a self-help element - and in picking up such a book, I'm not out to learn about Richard Branson, I'm out to learn specific expertise.

With all Branson's exhortations on being a nice person, one could read this book and gain a stronger sense of the power of good virtue as something that can enable and strengthen a business. But that's pretty non-specific knowledge, and not the type of 'secrets' that I was looking for in a book. Keep this sort of stuff on the blog, Branson.

I think the publishers kind of dropped the ball on this one, and unfortunately its put me off picking up any of Branson's other books.

Ben Neynens
Author: Daunting Sands
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2 of 2 people found the following review helpful By Adam Williams on January 6, 2013
Format: Kindle Edition Verified Purchase
As always, Branson makes some great points, especially regarding caring for people and putting your employees first. However it did get a little tedious at times with the repeitition of anecdotes throughout.
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2 of 2 people found the following review helpful By Wayne Lee on October 31, 2012
Format: Paperback
Although the title is misleading, the snippets of ideas where each chapter essentially runs 3-5 pages, is enough to read if you're too busy working, like myself. I'd say the title is misleading because some of the ideas are indirectly taught in business school--if you take a great case-based course on service marketing. But there are some ideas that are worthy of reading.

While some would argue that the ideas in the book are common sense, nothing is as great as emphasizing these ideas by reading them (again and again) from Mr. Branson, who made a great fortune for himself and helped changed product development in other companies. Even if you're borrowing this book from a library, I recommend buying it just for yourself in case you ever need words of wisdom from Mr. Branson.
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