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LinkedIn For Dummies 3rd Edition

4.3 out of 5 stars 21 customer reviews
ISBN-13: 978-1118822210
ISBN-10: 1118822218
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Editorial Reviews

From the Back Cover

Learn to:

  • Create a LinkedIn profile that showcases your skills and attracts contacts
  • Find and connect with colleagues and industry leaders
  • Understand LinkedIn etiquette and best practices
  • Use LinkedIn to find a job, develop sales leads, and market your services

Make valuable connections, build your brand, and grow your business with LinkedIn

LinkedIn is the social networking resource for professionals and an instrumental tool in developing your personal brand and creating an online identity for your organization. Updated for the latest LinkedIn tools, this guide is packed with the advice you need to market yourself, work your contacts, generate new leads, and, ultimately, find that next job or close that big deal.

  • Get started — dig into the basics of LinkedIn, learn how to sign up, build your profile, and connect with other professionals
  • Grow your network — reach out to new contacts, make introductions, and find thought leaders to follow in your industry
  • Use LinkedIn groups — discover the vast ecosystem of LinkedIn groups and find out how to contribute to ongoing discussions
  • Build a reputation — enhance your profile with Recommendations, optimize your profile with keywords, and showcase your skills
  • Get down to business — use LinkedIn to promote your business, share employment opportunities, identify new employees, secure funding, increase sales, and more

Open the book and find:

  • Help signing up and getting started with LinkedIn
  • How to build your online profile
  • Details on using the LinkedIn search functionality
  • Advice on savvy ways to grow your network
  • How to use LinkedIn Recommendations
  • Information on finding jobs, employees, or companies
  • Tips for participating in LinkedIn Groups
  • Creative ways to use LinkedIn

About the Author

Joel Elad, MBA, is a social networking, Internet, and eBay guru with a software development background and a yearning for entrepreneurship. He has authored or coauthored several books, including Facebook Advertising For Dummies and Starting an Online Business All-in-One For Dummies.

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Product Details

  • Paperback: 384 pages
  • Publisher: For Dummies; 3 edition (February 3, 2014)
  • Language: English
  • ISBN-10: 1118822218
  • ISBN-13: 978-1118822210
  • Product Dimensions: 7.4 x 0.8 x 9.3 inches
  • Shipping Weight: 14.4 ounces (View shipping rates and policies)
  • Average Customer Review: 4.3 out of 5 stars  See all reviews (21 customer reviews)
  • Amazon Best Sellers Rank: #36,309 in Books (See Top 100 in Books)

More About the Author

Joel Elad is the author of seven books, including LinkedIn for Dummies & Starting an Online Business All-in-One Desk Reference for Dummies. He is also the head of Real Method Consulting, a firm dedicated to teaching people how to use e-commerce and the Internet through training DVD's and seminars. He was the lead eBay instructor for the Learning Annex in CA and NY and taught thousands of people how to buy, sell, and profit on eBay, as well as introduce and teach other classes related to e-commerce and small business. His newest book, Facebook Advertising for Dummies, helps anyone harness the tremendous power and reach of Facebook to get their ads in front of the precise targeted audience amongst Facebook's 500+ million user base.

Customer Reviews

Top Customer Reviews

Format: Paperback
√ With LinkedIn, it's possible, the author says, to do both: "Imagine a web site where both concepts are true, where you can demonstrate what you known and see the power of who you known."

So begins this extensive, helpful book on one of the most interesting websites in the world. LINKEDIN FOR DUMMIES is a well-written, and well-edited discussion about the myriad of ways to use LinkedIn. I was already familiar with that website, so many of the ideas were not really new to me. So, if you are already familiar with the site, recommend skipping over some of the more basic points, like getting an account, etc.

Some things, however, were indeed new, and very helpful. Here are some of the highlights:

♦ Excellent discussion on how to produce a good "Summary" for your profile.
♦ Lots of screenshots to show you how to do certain things.
♦ Interesting tips on using the "hidden power" of LinkedIn to do a "passive" job search--that is, being open to new job opportunities, even though you're not really looking right now.
♦ Fascinating quote: "People with more than 20 connections are 34 times more likely to be approached with a job opportunity than people with fewer than 5 connections." Keep in mind, however, that that statistic comes from LinkedIn itself. They would hardly be considered an objective third party. Nevertheless, the point is good--become adept at social networking!
♦ Possibly the most valuable chapter: "Finding Employees." Joel does a great job of explaining how to get good results from a LinkedIn job listing. I had no idea that advertisers can access a "Talent Solutions" tool to manage your job listings.
♦ Don't bother becoming a LinkedIn "Lion," the author suggests.
Read more ›
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This is an excellent guide packed with information about LinkedIn. To the newcomer, LinkedIn is not the most user friendly service and many of the features and options don't readily explain themselves. This guide offers an overview of what the service is, why it was created and how it differs from Facebook and other social media. It offers step by step guides for many functions, but this is not a struck "how to use" book. It deftly balances wonderful tips, creative solutions and suggestions for how to make LinkedIn work for you. It covers all the major functions including joining (signing up on your own vs an invitation), how to create and optimize your profile, find connections, manage your networks, free vs paid accounts, recruiting, job seeking and much more. I found the section on Endorsements vs Recommendations very helpful. I had heard of LinkedIn and hadn't given it much thought, but now I've found it to be a wonderful tool to connect with others professionally. I highly recommend this book whether you are a newbie, current member or just want to know more, there is something for everyone.
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This is an easy to read, concise and helpful book on using LinkedIn. Highly recommend it anyone who uses LinkedIn or new user. Must read.
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'Dummies' books often vary in quality--both in terms of the content and the intrusiveness of dummy 'jokes.' Happily, this has none of the latter, and is very clearly written with exceptionally clear illustrations. I bought it mainly to learn how to improve my profile, and it has excellent tips in that regard. The only shortcoming of a book like this is that policies and platforms for social media sites seem to change fairly often, and books like this seem to have a shelf life of maybe 18 months to 2 years.

Still, when you consider how much web searching you'd have to do to accumulate all the material, the money is worth it. This is a case where trying to get free information rather than buying it all in one document is penny-wise and pound foolish
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Another great read and full of insightful tools to help you take your LinkedIn profile to the next level.
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Easy to read. A good place to start. Wish I had read it before trying to use LinkedIn.
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It arrived on time and in great condition.I found it very helpful.. Thank you.
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An excellent resource for successfully using Linkedin. This book contains helpful explanations and many informative suggestions that were not considered by this reviewer or even aware of their existence.
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