Top positive review
14 people found this helpful
Show WHAT you know + WHO you know.
on October 2, 2014
√ With LinkedIn, it's possible, the author says, to do both: "Imagine a web site where both concepts are true, where you can demonstrate what you known and see the power of who you known."
So begins this extensive, helpful book on one of the most interesting websites in the world. LINKEDIN FOR DUMMIES is a well-written, and well-edited discussion about the myriad of ways to use LinkedIn. I was already familiar with that website, so many of the ideas were not really new to me. So, if you are already familiar with the site, recommend skipping over some of the more basic points, like getting an account, etc.
Some things, however, were indeed new, and very helpful. Here are some of the highlights:
♦ Excellent discussion on how to produce a good "Summary" for your profile.
♦ Lots of screenshots to show you how to do certain things.
♦ Interesting tips on using the "hidden power" of LinkedIn to do a "passive" job search--that is, being open to new job opportunities, even though you're not really looking right now.
♦ Fascinating quote: "People with more than 20 connections are 34 times more likely to be approached with a job opportunity than people with fewer than 5 connections." Keep in mind, however, that that statistic comes from LinkedIn itself. They would hardly be considered an objective third party. Nevertheless, the point is good--become adept at social networking!
♦ Possibly the most valuable chapter: "Finding Employees." Joel does a great job of explaining how to get good results from a LinkedIn job listing. I had no idea that advertisers can access a "Talent Solutions" tool to manage your job listings.
♦ Don't bother becoming a LinkedIn "Lion," the author suggests. The purpose of connecting is to network with people you KNOW, not see how many artificial connections you can muster. (I admit I fell into that trip years ago, and I'm still "disconnecting" some of my "lion" bogus connections."
√ All in all, LINKEDIN FOR DUMMIES is a very helpful, well-researched discussion and set of tips. The book is clear, and easy to follow. Reading a well-written book is always a pleasure; I find it annoying when I have to advise a writer how to write proper English. I also appreciate the fact that the links in the Table of Contents actually work properly. This might seem like an obvious thing that would always be done right, but not so!
♫ A Review by Chris Lawson
Note: I do not know the author of this book, and no one requested I write this review.