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The Little Book of Creativity: Great Ideas and How You Can Use Them
 
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The Little Book of Creativity: Great Ideas and How You Can Use Them [Paperback]

David E. Carter (Author)
2.5 out of 5 stars  See all reviews (2 customer reviews)


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Book Description

December 21, 2004

Without a doubt, creative people get new ideas by seeing what other creative people are doing. The best sourcebooks aid this process by providing designers with vital mental stimulation.In The Little Book of Creativity, David E. Carter has taken a bold new approach. Instead of organizing categories by project type or medium (advertising, brochures, etc.), he has categorized over two hundred examples of creative work into concept categories such as photo manipulation, layout, typographic, texture, surprise, size and other creative areas. The result is a treasure trove of source material for what Carter calls “solitary brainstorming.”


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Editorial Reviews

About the Author

A noted authority on the subjects of graphic design, logo design, and corporate branding, David E. Carter has produced over 100 best-selling books in those fields, including The Big Book of Logos, The Big Book of New Design Ideas, and The Big Book of Business Cards. He is currently working on several new corporate identity books.


Product Details

  • Paperback: 272 pages
  • Publisher: Harper Design (December 21, 2004)
  • Language: English
  • ISBN-10: 006074801X
  • ISBN-13: 978-0060748012
  • Product Dimensions: 9.1 x 7 x 0.8 inches
  • Shipping Weight: 1.6 pounds
  • Average Customer Review: 2.5 out of 5 stars  See all reviews (2 customer reviews)
  • Amazon Best Sellers Rank: #2,125,906 in Books (See Top 100 in Books)

 

Customer Reviews

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Average Customer Review
2.5 out of 5 stars (2 customer reviews)
 
 
 
 
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1 of 1 people found the following review helpful:
2.0 out of 5 stars Selected works decent, but the commentaries drab useless, and downright annoying, January 2, 2010
By 
Sakuragelato (Cambridge, MA USA) - See all my reviews
This review is from: The Little Book of Creativity: Great Ideas and How You Can Use Them (Paperback)
This book has some nice examples of graphic design,and present them in a clear, whole-page fashion, however, the editor's commentaries are just drab and downright horrible. For each piece he makes a comment on the side of the page, but by a quarter of the book, you realize that he basically repeats the same thing for a lot of the pieces, "this one is great", "this one grabs your eyes" "this is creative" etc. These kind of comments are simply useless, I should hope that the pieces you show in here are great and grabs my eyes, and God forbid, "creative," since this book is called the "little book of creativity!" I mean, even for non graphic professionals, this kind of comment is just perfunctory, and if you have nothing to say about the piece, then don't!

Also, I find some of the pieces in here are really not that creative and don't really grab my eyes. Worse, after going through the book you'd realize there's huge recurrence of the same design firms.... so the collection of the work is really not that diverse.

All in all, I'd say this book is probably not worth the full price, if you can get a used version, it'd be worth a quick flip through.
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1 of 2 people found the following review helpful:
3.0 out of 5 stars Great ideas, terrible commentary, January 3, 2007
By 
J. Cleaves (Detroit, MI USA) - See all my reviews
(REAL NAME)   
This review is from: The Little Book of Creativity: Great Ideas and How You Can Use Them (Paperback)
The book has tons of great ideas and examples, but the commentary associated with each piece is lacking and even 'campy.' It's a great book for ideas, but if you want to know WHY the examples were chosen and WHAT makes them good or even great, look elsewhere. I wouldn't recommend this book for the beginner looking to understand the "whys, hows and when" of graphic design, but for ideas, it's pretty good.
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