The Little Book of Logo Recipes: Successful Designs and How to Create Them [Paperback]

David E. Carter (Author)

Book Description

Publication Date: May 4, 2004

If you're a businessperson trying to devise a new logo -- or a graphic designer trying to get established in corporate design -- The Little Book of Logo Recipes will teach you a lot about the process, and will also give you the "recipe" for creating a lot of different visual techniques.Some of the sample logos shown are fairly simple, and just the very presence of this "recipe" will give the user a quick inspiration. For others, the "how to" includes the use of multiple PhotoShop filters to create powerful images. The next time you need to do a logo in a hurry, you'll wish this book were on your shelf.

Designed to offer endless inspiration, The Little Book of Logo Recipes offers this bonus feature: each page features call-out notes of easily understandable comments to quickly convey the advantageous elements of the depicted logo.

Editorial Reviews

About the Author

A noted authority on the subjects of graphic design, logo design, and corporate branding, David E. Carter has produced over 100 best-selling books in those fields, including The Big Book of Logos, The Big Book of New Design Ideas, and The Big Book of Business Cards. He is currently working on several new corporate identity books.

Product Details

• Paperback: 272 pages
• Publisher: Harper Design (May 4, 2004)
• Language: English
• ISBN-10: 0060570245
• ISBN-13: 978-0060570248
• Product Dimensions: 9.4 x 6.9 x 0.8 inches
• Shipping Weight: 1.6 pounds (View shipping rates and policies)
• Average Customer Review: 1.2 out of 5 stars  See all reviews (4 customer reviews)
• Amazon Best Sellers Rank: #1,710,856 in Books (See Top 100 in Books)

Customer Reviews

Most Helpful Customer Reviews

2 of 2 people found the following review helpful:

1.0 out of 5 stars Not good..., March 1, 2006

By 

Joseph (NC) - See all my reviews

Amazon Verified Purchase

This review is from: The Little Book of Logo Recipes: Successful Designs and How to Create Them (Paperback)

This book looks, reads and feels thrown together. The logo designs and shapes presented look as if they were produced in a middle school design class. Stay away from this book, I would not even suggest it to beginners.

1 of 1 people found the following review helpful:

1.0 out of 5 stars Horrible, horrible book!, May 13, 2008

By 

R. Young - See all my reviews
(REAL NAME)   

This review is from: The Little Book of Logo Recipes: Successful Designs and How to Create Them (Paperback)

This is a book of how NOT to create a logo. The author relies on cheesy Photoshop filters applied to random shapes to create something "interesting". Seriously, there's a whole section on circle logos where he takes circles and does various things to them to make something that doesn't really qualify as a logo.

And honestly, the examples are very sloppily done. Things don't align properly, there are gaps and corners poking out where they aren't supposed to. You would think he would go over his "designs" carefully before publishing them in a book. The whole thing looked like he put it together in a couple evenings after work.

1.0 out of 5 stars not so good, November 18, 2010

By 

Shirin E Raban - See all my reviews

This review is from: The Little Book of Logo Recipes: Successful Designs and How to Create Them (Paperback)

Terrible book! Total waste of my money and went straight into Good Will pile since I have an aversion to throw books in trash! And very dated book too!