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3 of 3 people found the following review helpful:
5.0 out of 5 stars Must Reading for Any Leader or Aspiring Leader!, September 9, 2004
By 
Donald Mitchell "Jesus Loves You!" (Thanks for Providing My Reviews over 109,000 Helpful Votes Globally) - See all my reviews
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This review is from: Living Company: Growth, Learning and Longevity in Business (Paperback)
Arie de Geus is probably the most unique business thinker around. He combines the pragmatism of someone who had a very successful career at Shell with the curiosity of a talented academic. Behind this unique perspective is a deep appreciation for people. Most of us automatically relate to organizations like Newton related to the natural world, as one big physical mechanism. We casually talk about "aligning parts of the organization", "operating in organizational smokestacks or silos", and "fixing communications channels". Mr. de Geus helps us learn to think about organizations from the natural perspective, as living organisms, subject to many of the same limitations and forces as individual people are. When you read this book, you will become a much better and more effective person in all parts of your life. You will also feel better about yourself, and make those around you feel better about themselves. Read THE LIVING COMPANY today. This book is a wonderful gift to us all!
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Living Company: Growth, Learning and Longevity in Business
Living Company: Growth, Learning and Longevity in Business by Arie De Geus (Paperback - May 1999)
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