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Logo Life: Life Histories of 100 Famous Logos Hardcover – October 9, 2012


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Product Details

  • Hardcover: 224 pages
  • Publisher: BIS Publishers (October 9, 2012)
  • Language: English
  • ISBN-10: 9063692609
  • ISBN-13: 978-9063692605
  • Product Dimensions: 1.2 x 6.2 x 8.2 inches
  • Shipping Weight: 2 pounds (View shipping rates and policies)
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (3 customer reviews)
  • Amazon Best Sellers Rank: #385,173 in Books (See Top 100 in Books)

Editorial Reviews

Review


‘Listed alphabetically – from Apple to Xerox – and with hundreds of accompanying high-res images, author Ron van Vlugt provides the short histories of this broad selection of famous brands, detailing the evolution of the most memorable logos in the world.’

Curve, March 2013, print edition

About the Author

Owner at award winning Design Agency SOGOOD.
Previously worked as Creative Director at TBWA/Designers Company and as
Type Director/Designer at Saatchi&Saatchi.

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Most Helpful Customer Reviews

3 of 3 people found the following review helpful By Stu Sjouwerman on October 7, 2012
Format: Hardcover Verified Purchase
I have always been interested in logos as a marketing communications device. This book shows 100 of the world's most well-known logos and how they started. Fascinating reading for anyone in design, marketing and media. Warmly recommended.
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By Peter Aben on September 16, 2013
Format: Hardcover Verified Purchase
Like yellow on black on the cover. And the author didgreat research. The importance of ipdating the logo is obvious.
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By Mel on November 19, 2012
Format: Hardcover Verified Purchase
exceeds expectations with its graphics and the text is a bonus - recommend to business owners and corporate marketing types
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