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Bill Gardner is president of Gardner Design and has produced work for Cessna, Learjet, Thermos, Pepsi, Pizza Hut, Kroger, Hallmark, Cargill Corporation, and the 2004 Athens Olympics. His work has been featured in Communication Arts, Print, Graphis, New York Art Directors, the Museum of Modern Art, and many other national and international design exhibitions. He is the founder of LogoLounge.com and the author of LogoLounge Books 1, 2, 3, 4, 5, and the annual LogoLounge Logo Trend Report. Bill lives in Wichita, Kansas.
Catharine Fishel specializes in working with and writing about designers. Her writing has appeared in many leading design publications. Based in East Peoria, Illinois, she is editor of LogoLounge.com and is the author of many books about design, including Paper Graphics, Minimal Graphics, Redesigning Identity, The Perfect Package, Designing for Children, LogoLounge Books 1, 2, 3, 4 and 5, Inside the Business of Graphic Design, How to Grow as a Graphic Designer, The In-House Design Handbook, and The Freelance Design Handbook.
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Most Helpful Customer Reviews
2 of 2 people found the following review helpful:
5.0 out of 5 stars
Inspiring & Creative!,
This review is from: LogoLounge 5: 2,000 International Identities by Leading Designers (Hardcover)
Every designer, freelancer or design firm hits an inspirational wall. Sometimes all it takes is a little creative push to help those imaginative juices flowing with effusion.
LogoLounge 5 is the latest inspiration for all those that help to brand companies for a living. Another great feature are their spotlight case studies that take you through the process and how it was ultimately implemented. Do yourself a favor get this book. One of the best books the LogoLounge team has put out to date.
1 of 1 people found the following review helpful:
4.0 out of 5 stars
Nice addition to the series,
Amazon Verified Purchase(What's this?)
This review is from: LogoLounge 5: 2,000 International Identities by Leading Designers (Hardcover)
This book is much like its predecessors. Tons of logos. Most of them are very nice. The case-study articles in the front are interesting as usual.
One funny thing is that one of the featured logos, the Woolworth's one with a 4-page article about it, is currently involved in a legal dispute initiated by Apple. I guess no one could see that coming!
1 of 1 people found the following review helpful:
4.0 out of 5 stars
Indispensable Resource for Main-Stream Logo Design,
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Amazon Verified Purchase(What's this?)
This review is from: LogoLounge 5: 2,000 International Identities by Leading Designers (Hardcover)
LogoLounge 5, the latest in the LogoLounge series, is filled with solid examples of corporate brand-marks. Not necessarily progressive in its intent, very few of the logos shown in this book break any new ground. Nevertheless LogoLounge 5 is an accurate snapshot of contemporary logotype design. Filled with cleverly abstracted ideas and smart graphic interpretations I would recommend this book for most logo designers.
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