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Look at More: A Proven Approach to Innovation, Growth, and Change Hardcover – April 19, 2011
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From the Inside Flap
Look At More teaches you how to harness inspiration by thinking differently—and to encourage others to do the same. Designed to be an individual and organizational hands-on guide, Look At More focuses on the front end of the Inspiration–Creativity–Innovation continuum. Using Stefanovich's proven LAMSTAIH approach (Look At More Stuff, Think About It Harder), leaders and employees can develop the practical skills, leadership behavior, and cultural mindset to consistently create ideas and drive innovation.
Built on the principles of the five M's for unleashing creativity within an organization, Look At More explores:
· Mood: The attitudes, feelings, and emotions that create the context for inspiration and creativity
· Mindset: The intellectual foundation and baseline capacity each of us has for getting inspired and thinking differently
· Mechanisms: The tools and processes of creativity at work
· Measurement: The qualitative and quantitative performance and the guidance for giving critical feedback
· Momentum: The active championing of celebrating inspiration and creativity to create a self-reinforcing cycle for growing innovation
Together the five M's can act as a diagnostic tool and a guide for inspiring individuals, empowering teams, and transforming organizations to become true models of innovation.
About the Author
Andy Stefanovich, chief curator and provocateur at Prophet, has spent the past twenty years helping the world's leading companies drive innovation from the inside out. In 1990, Andy cofounded Play, a creativity and innovation company, which changed the way business does business. Play and Prophet joined forces in 2009. A popular and dynamic speaker, Stefanovich frequently delivers keynote addresses to leading international organizations and has been featured on CNBC and MSNBC. He lives in Richmond, Virginia. For more information, please visit www.prophet.com/lookatmore
More About the Author
Top Customer Reviews
At one point in the book the author challenges you to quickly write down 100 ideas for your business. Well I accepted the challenge and actually got some great ideas from the exercise. A couple of my favorite tidbits:
One of the jobs of a leader is to set the mood of the organization.
Look for thoughts, not solutions.
When someone says "we can't afford to" counter with "we can't afford not to"
LAMSTAIH (read: Lamb's tie) stands for "Look At More Stuff; Think About It Harder" is Andy's approach for us to learn to think differently and this also has become a daily vocabulary for some of the largest corporation in the world. And thinking outside the box is not rocket science as it only takes common sense.
The Five 5M's is a framework to jumpstart inspiration and create the most creative organization. This framework will lead to new ideas and innovations. These 5Ms are:
1. Mood: attitudes, feelings and emotions that create the context for inspiration and creativity
2. Mindset: intellectual foundation of creativity, the baseline capacity each of us has for getting inspired, staying inspired, and thinking differently
3. Mechanisms: tools and processes of creativity that will help you engineer inspiration into the way you work and embrace the kind of behavior that foster innovation
4. Measurement: taking into consideration qualitative and quantitative performance and provides individuals and organization with guidance and critical feedback
5.Read more ›
More and more businesses are looking much too similar. If there is nothing to separate you from your competitor, your business will be doomed to compete on price which is an extremely poor business model.
Additionally we have moved from a manufacturing economy to a knowledge based economy. In a knowledge based economy it is imperative that workers be fully engaged. They want/need to contribute based on their purpose and passion. Hierarchy management with direction and instructions coming from central headquarters is no longer a viable business model. You have to shake things up, take new and bold approaches.
Andy says there are five Ms that make up the framework for increasing creativity. They are: Mood, Mindset, Mechanisms, Measurement and Momentum. There is a chapter devoted to each subject.
The book is very interesting. There are numerous stories and examples of "field trips" where Andy and his team engaged various companies to get way outside their normal thinking. In the process of some rather wild and seemingly unconnected adventures the various companies were able to find the magic they were looking for.
In my opinion, the book starts a little slow but the more you get into it, and the more you open up to what the author has to say the more interesting and informative the information.
There are some very interesting stories that Andy uses to get his message across. It might be a bit difficult for the logical types to get into the book. But the business landscape is changing and if you want to keep up with the way things are trending, you need to understand and adapt to more creativity in your business.
Some really great ideas and exercises in the book. Well worth reading.
Most Recent Customer Reviews
If you're tired of the phrase, "Let's think out of the box," then this is simply a great book. Read morePublished on December 2, 2013 by midwest mom
What an inspiring book. I've always felt like I live on an island at most places I work, but this book made me feel like there are many other castaways and if we just speak up we... Read morePublished on November 3, 2013 by Big Shel
Great for encouraging those who might feel like they've been stuck in a rut to look at things in a fresh way.Published on October 7, 2013 by Linda Gardener
Look at More by Andy Stefanovich details a framework for unleashing an organization’s creativity to develop new products, build brands and audiences, and grow market share. Read morePublished on February 23, 2013 by Nathan Ives
Andy Stefanovich has done us all a great favor by writing this book. He's opened up the toolbox he's created from working on innovation for over 20 years and laid out all his... Read morePublished on July 25, 2011 by Denise Lee Yohn
This small volume on creative inspiration for business is jam packed with great ideas. It's a peek inside the brain of my friend Andy Stefanovich, who runs one of the most unique... Read morePublished on May 15, 2011 by Noah Scalin
For all the money, time and resources that are thrown at culture work in organizations, Stefanovich nails the simplicity of what culture is really all about. Read morePublished on May 9, 2011 by Creativegirl1