Rare and difficult-to-find essays provide fascinating reading in this third anthology in the Looking Closer series, a matchless resource tracing the continuum of critical thought from graphic design¹s earliest days as a viable art and craft. Looking Closer 3 brings back into discourse more than thirty seminal essays by such distinguished figures as William Morris, Aldous Huxley, Alvin Lustig, and Paul Rand, reviving ideas of form and content as well as arguments over manner and style that have been lost for decades. For professionals, teachers, and students alike, this pivotal collection is an invaluable compliment to any design library.
Book Description
Frequently Bought Together
Editorial Reviews
Review
"An extraordinary collection. Looking Closer 3 offers a comprehensive look at the people, ideas, and social and economic forces that have shaped the terrain of graphic design in the twentieth century." -- Stuart Ewen, professor, chair of film and media studies, Hunter College
"This book is a genuine 'instant classic.' Looking Closer 3 proves that history's greatest designers were also lucid critics and theorists of their discipline. This book should be required reading for all design students!" -- Ellen Lupton, cochair of graphic design department, Maryland Institute, College of Art; curator of contemporary design, Cooper-Hewitt National Design Museum
"This book is a genuine 'instant classic.' Looking Closer 3 proves that history's greatest designers were also lucid critics and theorists of their discipline. This book should be required reading for all design students!" -- Ellen Lupton, cochair of graphic design department, Maryland Institute, College of Art; curator of contemporary design, Cooper-Hewitt National Design Museum
About the Author
Steven Heller is the co-chair of the MFA Designer as Author program and co-founder of the MFA in Design Criticism and MFA in Interaction Design programs at the School of Visual Arts, New York. For thirty- three years he was an art director at the New York Times, and currently writes the “Visuals” column for the New York Times Book Review. He is editor of the AIGA VOICE: Online Journal of Design and contributing editor to Print, EYE, Baseline, and ID magazines. He contributes to Design Observer and writes the DAILY HELLER blog for Print magazine. He is the author or editor of over 130 books on design and popular culture, including Design Literacy, Design Disasters, Born Modern: The Life and Design of Alvin Lustig, and Vintage Type and Graphics. He is the recipient of the 1999 AIGA Medal for Lifetime Achievement. Heller lives in New York.
Product Details
Would you like to update product info or give feedback on images?
|
Customer Reviews
|
Share your thoughts with other customers:
|
||||||||||||||||||||||
|
Most Helpful Customer Reviews
20 of 20 people found the following review helpful:
5.0 out of 5 stars
Historic Essays,
This review is from: Looking Closer 3: Classic Writings on Graphic Design (Bk. 3) (Paperback)
This is the latest in a series of books that consist of collections of essays about the theory and practice of graphic design. The essays in the first two volumes were mostly from contemporary sources, particularly the AIGA Journal of Graphic Design. This third, retrospective volume is of even greater value in the sense that it gathers under one cover some of the most important historic writings on design from the late 19th century to the early 1980s, arranged chronologically. It contains over fifty hard-to-find articles by prominent figures in graphic design, among them William Morris, W.A. Dwiggins, El Lissitzky, Varvara Stepanova, Gyorgy Kepes, Alexander Rodchenko, Ladislav Sutnar, Beatrice Warde and Wolfgang Weingart. Graphic designers need to know where they came from, in order to better decide where to go. A substantial contribution to that effort, undoubtedly this is a book that should be on the reading lists of all designers, design students and teachers. (Copyright by Roy R. Behrens from Ballast Quarterly Review, Vol. 15, No. 1, Autumn 1999.)
6 of 6 people found the following review helpful:
5.0 out of 5 stars
"Must" reading for students of graphic design.,
By Midwest Book Review (Oregon, WI USA) - See all my reviews
This review is from: Looking Closer 3: Classic Writings on Graphic Design (Bk. 3) (Paperback)
An excellent text survey, Looking Closer 3 provides an anthology of classic writings on graphic design. This is a 'must' for any who would study the foundations of graphic design theory: it's the first to gather early critical writings from the turn of the century to modern times, grouping rare essays under one cover.
4.0 out of 5 stars
Interesting and informative,
By
Amazon Verified Purchase(What's this?)
This review is from: Looking Closer 3: Classic Writings on Graphic Design (Bk. 3) (Paperback)
I found this book very interesting and informative. It's a unique way to experience the history of graphic design first hand; through the reading and teachings of past masters. Although it is required reading for a course I'm taking, I'm glad to be able to add it to my collection. I'd argue that most designers don't know enough about the history of design, and that there's a lot of great information in this book that any designer could apply to their daily work.
Share your thoughts with other customers: Create your own review
|
|
What Other Items Do Customers Buy After Viewing This Item?
Tags Customers Associate with This Product(What's this?)Click on a tag to find related items, discussions, and people.
|
Sell a Digital Version of This Book in the Kindle Store
If you are a publisher or author and hold the digital rights to a book, you can sell a digital version of it in our Kindle Store.
Learn more
Customer Discussions
|
This product's forum
Active discussions in related forums
Search Customer Discussions
|
Related forums
|
