I have a passion for writing about how technologies can make people's lives easier and more enriching, while making businesses more efficient and profitable. My hope in writing books, e-books and blogs is to serve you, the reader, enriching you with what I've learned. That's my goal.
My work background includes marketing, product management, sales and industry analyst roles in the enterprise software and IT industries. I'm serving as Microsoft Enterprise Systems Senior Analyst & Marketing Manager at Cincom, where my responsibilities include new product introductions, messaging, marketing strategy, business development, and competitive strategy. Previous positions include senior analyst at AMR Research (now Gartner), marketing and business development at Cincom Systems, Ingram Micro, a SaaS start-up and at hardware companies.
My academic background includes an MBA from Pepperdine University and completion of the Strategic Marketing Management Program at the Stanford University Graduate School of Business.
I also teach MBA courses in international business, global competitive strategies, international market research, and capstone courses in strategic planning and market research. I've taught at California State University, Fullerton: University of California, Irvine; Marymount University, and Webster University.
Thanks for visiting my author page and if you purchase one of my books or e-books, thank you. I stand behind them and would love to get your feedback anytime via my blog's comment page at http://softwarestrategiesblog.com/about/