FOR DVD OF THIS PROGRAM PLEASE CALL: 1-800-343-5540 Length: 30 min. Performance rights and Discussion Guide included. (Gr. 6-12, College) By the time the average student graduates from high school, he or she will have watched 15,000 hours of television and been hit by approximately 70,000 marketing messages a day. In the Mix reveals the tricks and techniques used by the media to manipulate audiences. Viewers get a behind-the-scenes look at how news stories are chosen and covered, along with some personal insights from veteran newsman Peter Jennings. Then, we focus a keen eye on the powerful images used in advertising and music videos to learn ways to analyze and evaluate what you see on TV-and whether or not to believe it. Winner of Partnership for Media Education's Award "...In the Mix takes a look at how television distorts, manipulates and ultimately 'creates' its own version of truth, while alerting viewers that what passes for 'truth' on TV is often no more than 'image'...A good reminder to teens to be vigilant, not passive, receivers of media, this is recommended." -Video Librarian. *DVDs are also available on over 50 other topics of critical interest to teens. For full descriptions, transcripts, video clips, discussion guides, lesson plans and more on this and other topics, please visit our website, inthemix.org. For one day shipping orders or volume discounts please call 800-343-5540.