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The Macintosh Designer's Guide to Digital Imaging: Controlling Black and White and Color Output [Paperback]

Carl Sesto (Author)
3.0 out of 5 stars  See all reviews (1 customer review)


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Book Description

April 1996 0471137502 978-0471137504
The total guide to graphics publishing for Mac desktop designers and publishers

Who is this book for? It's for Macintosh desktop designers and publishers who want to more fully and creatively control their images. It's also for the desktop publisher whose experience has been limited entirely to text, but who feels ready to take the plunge and incorporate vibrant, professional-quality graphics into brochures, newsletters, and other text-based publications.

Why is this book for you? The Macintosh Designer's Guide to Digital Imaging teaches you a full range of techniques for converting images into digital form that can then be manipulated and modified. Written by an accomplished digital graphic artist for a nontechnical audience, it walks you step-by-step through every phase of the imaging process, including:

  • 4 Scanning
  • 4 Color correction
  • 4 Retouching
  • 4 Sharpening
  • 4 Color separating
  • 4 Saving for output

The Macintosh Designer's Guide to Digital Imaging emphasizes real-world techniques for controlling the quality of your printed images, but gives you the technical background you need to understand fundamental imaging methods. You'll get tons of easy-to-follow advice and guidance on calibrating your monitor, coordinating your image manipulation and page layout programs, and all the other basic technical procedures you need in order to create professional-quality, graphically rich publications for paper or electronic media.

With 16 Pages of Full-Color Examples


Editorial Reviews

From the Publisher

This user-friendly guide explains the fundamental techniques for converting graphic images into digital form which can be manipulated, modified and then outputted in either paper or electronic format. Emphasizes the aesthetic goals of graphic design and demonstrates how to coordinate the hardware and software programs necessary to create professional quality images.

From the Back Cover

The total guide to graphics publishing for Mac desktop designers and publishers

Who is this book for? It's for Macintosh desktop designers and publishers who want to more fully and creatively control their images. It's also for the desktop publisher whose experience has been limited entirely to text, but who feels ready to take the plunge and incorporate vibrant, professional-quality graphics into brochures, newsletters, and other text-based publications.

Why is this book for you? The Macintosh Designer's Guide to Digital Imaging teaches you a full range of techniques for converting images into digital form that can then be manipulated and modified. Written by an accomplished digital graphic artist for a nontechnical audience, it walks you step-by-step through every phase of the imaging process, including:

  • 4 Scanning
  • 4 Color correction
  • 4 Retouching
  • 4 Sharpening
  • 4 Color separating
  • 4 Saving for output

The Macintosh Designer's Guide to Digital Imaging emphasizes real-world techniques for controlling the quality of your printed images, but gives you the technical background you need to understand fundamental imaging methods. You'll get tons of easy-to-follow advice and guidance on calibrating your monitor, coordinating your image manipulation and page layout programs, and all the other basic technical procedures you need in order to create professional-quality, graphically rich publications for paper or electronic media.

With 16 Pages of Full-Color Examples


Product Details

  • Paperback: 289 pages
  • Publisher: Wiley (April 1996)
  • Language: English
  • ISBN-10: 0471137502
  • ISBN-13: 978-0471137504
  • Product Dimensions: 9 x 7.2 x 0.9 inches
  • Shipping Weight: 1.3 pounds
  • Average Customer Review: 3.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Best Sellers Rank: #7,054,550 in Books (See Top 100 in Books)

More About the Author

Carl Sesto was educated at Rochester Institute of Technology (BFA) & the Visual Studies Workshop (MFA). He established Pentacle Press in 1973, specializing in printing quality books including: Real Dreams, Duane Michaels, 1976; Places, Aaron Siskind, 1976; Paper Negative, Danny Lyon, 1980.

He wrote and designed Designer's Guide to Digital Imaging, John Wiley & Sons. His book, Ordinary Events was included in The Printed Picture, a book and exhibition at the Museum of Modern Art and Production Not Reproduction, Museum of Printing History Houston, TX.

His photographs, prints, and books are included in numerous private and public collections including: Addison Gallery of American Art; Bibliotheque Nationale, Paris; Fogg Art Museum; Houghton Library; Museum of Fine Arts, Boston; Museum of Modern Art.

He is a consultant to publishers and authors, Professor Emeritus of the School of the Museum of Fine Arts in Boston where he taught for 20 years, and is a member of the Society of Printers.

 

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1 of 2 people found the following review helpful:
3.0 out of 5 stars Shows good order of operations from scanning to separations, July 28, 2000
By A Customer
This review is from: The Macintosh Designer's Guide to Digital Imaging: Controlling Black and White and Color Output (Paperback)
I did desktop publishing for a few years but I've never had to scan in the photographs myself. I'm taking a Photoshop for Photographers class. The text we use is Adobe Photoship 5.5 for Photographers written by Martin Evening. The text is very good for photographers but I took the class so that I can scan in photos for newlsetters. I bought this book The Macintosh Designer's Guide because it explains the process, from scanning through separations. I am concerned that some of the information may be outdated because it was written in 1996. The photoshop version used in the book is an older version. It doesn't have the tools that Photoshop 5.5 has. This is the only book I've been able to locate that tells me how to get the file ready for the printer. I just hope the information in this book is still accurate!
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