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The book was full of great examples and very practical ideas.
Made to Stick has helped me understand a lot more about the way we grasp ideas, and how I can communicate ideas more effectively to other people.
LOL--seriously, folks, this book can help you get your message/story/idea across in ways that "stick" with your audience.
Like in elementary school, the authors, Chip and Dan Heath effectively show their ideas to the audience after telling about them. Read morePublished 4 days ago by DMJ_1011
The most useful book for someone who has to make presentations. It will turn your monotone message that's as interesting as "Bueller, Bueller, Bueller" and craft a phrase... Read morePublished 7 days ago by M. PELAEZ
Excellent information that can be easily put to use. Great book.Published 22 days ago by Amazon Customer
Very intelligent insights into why ideas "stick". Very practical book if you decide to apply the concepts. They're spot-on.Published 24 days ago by Tony
It is a most read for entrepreneur. I found a wealth of ideas to move my business and to transform the worldPublished 24 days ago by Alicia G. Silva