Madonna of the Toast [Hardcover]

Buzz Poole (Author)

Book Description

Publication Date: February 1, 2007

All over the world people cherish different beliefs. Regardless if these beliefs are rooted in religion or popular culture, a true believer cannot be swayed. So, when Mother Teresa surfaces on a cinnamon bun, the manifestation turns into an event that attracts global attention. Madonna of the Toast documents what happens when religious and secular icons appear on objects such as pancakes, potato chips and cows. From highly publicized (Virgin Mary Grilled Cheese) to previously unpublicized instances of these visitations (Jar Jar Binks on a shed door, Jesus on a mandolin), all of the objects featured in Madonna of the Toast exemplify the power of visual communication.

Product Details

• Hardcover: 96 pages
• Publisher: Mark Batty Publisher (February 1, 2007)
• Language: English
• ISBN-10: 0977282775
• ISBN-13: 978-0977282777
• Product Dimensions: 6.6 x 0.2 x 9 inches
• Shipping Weight: 9.6 ounces (View shipping rates and policies)
• Average Customer Review: 5.0 out of 5 stars  See all reviews (2 customer reviews)
• Amazon Best Sellers Rank: #1,842,368 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

6 of 6 people found the following review helpful:

5.0 out of 5 stars 'We see what we want to see', February 6, 2007

By 

Grady Harp (Los Angeles, CA United States) - See all my reviews
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This review is from: Madonna of the Toast (Hardcover)

Buzz Poole (author of the brilliant GREEN DESIGN) brings his rather daunting gifts of communication both visual and verbal to yet another interesting release from the consistently creative Mark Batty Publisher in New York. This time Poole turns from ecological investigation to quasi-spiritual investigation and the results are pages of images that push the imagination and sense of humor cum fascination to new limits.

Poole opens his pictorial series of essays with a definition of the term 'Pereidolia' - 'a psychological phenomenon elicited by random visual stimuli being mistakenly perceived as recognizable'. He then personalizes this universal phenomenon by entering the world of daydreaming, a space and arrested time when we stare at clouds or bits and pieces of detritus and find faces staring back at us. Some would call them miracles, some signs from on high (or down below!), and some as mechandisable fragments for financial gain.

Poole doesn't just create his own experiences: Poole travels to meet people and places where images (not unlike the shroud of Turin) have been celebrated. We meet Myrtle and her potato chips, many of which hold images of the likes of Bob Hope's profile; shower curtains with Lenin's image as clear as a ghost; a Michelin-mimicking carrot; a Holstein cow whose black spots coalesce into the image of Mickey Mouse; endless images of Christ on mandolins, frying pans, pierogi; a pancake with the incidental likeness of Pope John Paul II; fish with Arabic signs from Allah; a melted chocolate mound resembling the Virgin Mary - the list goes on.

The pleasure in reading this book is a mixture of chuckling about what others have convinced the public is 'real' and the very tender way in which Poole captures the images and respectfully explains their derivation. This is not a book that denigrates anyone's belief: this is a book that merely shares them with a wider audience. As we are coming to expect from Poole, here is a writer/journalist/photographer/designer who has a keen eye for the little bit of paraphernalia that make our world tick! Grady Harp, February 07

5.0 out of 5 stars Entertaining, May 14, 2007

By 

Mary (Indiana) - See all my reviews

This review is from: Madonna of the Toast (Hardcover)

Very well done research. Buzz Poole is an enjoyable read. Madonna of the Toast is a great collection of everyday phenomonon that just pass us by without notice.