The magazine industry is a perpetual innovator when it comes to graphics and design. With a sell-by date for each issue and extreme competition for the consumer dollar, magazines are consistently upping the ante and challenging designers to create more interesting packages with eye-catching design elements that standout visually ans communicate the material inside to the consumer. As with most disposable products, good design can transform the magazine from a source of information to a covetable, collectable object. Mag-Art, like its conceptual predecessors in this series CD-Art and DVD-Art, looks at an international collection of innovative graphic design within the continually developing area of print magazine packaging and design. From mass-market to limited-circulation and exclusive, Mag-Art explores both the creative inspiration behind the work (the artwork and photography, typography, paper stock and materials, printing techniques, finishes, and formats) and the practical considerations and restrictions (inclusion of essential advertisements, navigation, credits, captions, and budgets). Case studies of 50 magazines analyze format, pagination, layout, art direction, production values, style, etc, and explore how photographers, illustrators, and stylists work with art editors. Interviews with 10 art directors reveal emerging trends in the industry, what makes a magazine successful, and how good design works.
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Book Description
Practical and informative tips and advice on the key issues of magazine design.
Editorial Reviews
About the Author
Charlotte Rivers is a freelance writer based in London. She started her career at design title Graphics International (now Grafik) before moving to Sydney, Australia, to work at media and marketing title Ad News. Since returning to the UK she has contributed to a number of magazines, including Cent, Grafik and PRINT (New York); and worked as editorial coordinator for Lab magazine.
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Most Helpful Customer Reviews
4.0 out of 5 stars
Good reference for graphic designers.,
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This review is from: Mag-Art: Innovation in Magazine Design (Hardcover)
This a definitely a book for graphic designers, lots of non-traditional thinking shown. Not intended for those who are looking guidance in the fundamentals of creating grid systems. This is for those who are looking for inspiration in non-traditional layouts. The drawback, at this point there is not much shown here that is new. Many of the magazines referenced in this book are by now pretty well known. I would point designers to "Print Work: Capture the Best Publication and Promotion by Victionary."
3 of 5 people found the following review helpful:
2.0 out of 5 stars
Too untraditional for me...,
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This review is from: Mag-Art: Innovation in Magazine Design (Hardcover)
This isn't what I thought it was going to be. After rereading the description I wouldn't say it isn't accurate but when it says mag "art" it really means art. I'm a Journalism Major with an emphasis in magazines. I've started two magazines and published 50 spreads and 3 covers. I didn't feel that anything in this book reflected design that could be used in realistic publications because it wasn't content driven. A lot of the featured spreads had nothing but photographs and a small little caption. If I wanted photography suggestions I would've boughten a photography book.
Sadly I wouldn't recommend this book unless you had breezed through it first... That was probably my mistake.
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Inside This Book
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Key Phrases - Statistically Improbable Phrases (SIPs):
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uncoated stock, art directing, magazine design, art direction, favorite magazine Key Phrases - Capitalized Phrases (CAPs): (learn more)
New York, Ralf Herms, Colin Metcalf, Los Angeles, Stand Off, Ezra Petronio, Kevin Grady, Dave Eggers, Guido Vitti, Tom Hingston Studio, Virgin Atlantic, Albert Giordan, Angela Moore, Creative Direction New!
Concordance | Text Stats Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
uncoated stock, art directing, magazine design, art direction, favorite magazine Key Phrases - Capitalized Phrases (CAPs): (learn more)
New York, Ralf Herms, Colin Metcalf, Los Angeles, Stand Off, Ezra Petronio, Kevin Grady, Dave Eggers, Guido Vitti, Tom Hingston Studio, Virgin Atlantic, Albert Giordan, Angela Moore, Creative Direction New!
Concordance | Text Stats Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
Citations (learn more)
This book cites 7
books:
See all 7 books this book cites
- Tell Tales: The Anthology of Short Stories: v. 2 by Rajeev Balasubramanyam on page 121
- Back to School Fun File Sb by Susannah Bradley on page 50
- Local Hero (Language of Love, No. 48) by Nora Roberts on page 102
- The Long Tail : Why the Future of Business Is Selling Less of More by Chris; McGehee, Sharon; La Motta, Jake Anderson in Front Matter
- Public Address System: Poster Speeches by Typographers by A. Lewis on page 102
See all 7 books this book cites
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