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Magento 1.4 Development Cookbook Paperback – December 14, 2010

3.4 out of 5 stars 7 customer reviews

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About the Author

Nurul Ferdous is an open source enthusiast and IT specialist from Bangladesh who has long experience with various organizations from the military to multinational companies both at home and abroad. In fact he is a soldier turned programmer. He is currently working for TMSecure Inc. as an LAMP Consultant. He started his career with the Bangladesh Air Force. He also served in RAB as an intelligence staffer where he was nominated for the presidential police medal for his outstanding contribution to national security. He is a truly passionate programmer. He started his career in software development back in 2004 while he was working in the Bangladesh Air Force with Java. His primary skills are as a PHP developer. He is a Zend Certified PHP5 Engineer, he contributes to a number of PHP projects, blogs on PHP-related topics, and presents talks and tutorials related to PHP development and the projects to which he contributes. He is also a certified professional on TDD and Code Refactoring. He has served in some top-notch software companies both at home and abroad like BIPL, Right Brain Solutions Ltd., TMSecure Inc., NameDepot.com, Inc., and so on as programmer, software engineer, and consultant. Nurul Ferdous contributes to the open source community regularly.
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Product Details

  • Paperback: 268 pages
  • Publisher: Packt Publishing (December 14, 2010)
  • Language: English
  • ISBN-10: 1849511446
  • ISBN-13: 978-1849511445
  • Product Dimensions: 7.5 x 0.6 x 9.2 inches
  • Shipping Weight: 1 pounds (View shipping rates and policies)
  • Average Customer Review: 3.4 out of 5 stars  See all reviews (7 customer reviews)
  • Amazon Best Sellers Rank: #2,385,604 in Books (See Top 100 in Books)

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Customer Reviews

Top Customer Reviews

Format: Paperback
I am making a point not to review the language used in the book however, it is necessary to note that the English language purist, would have a few remarks on the grammar, spelling and overall construction of sentences. The book also employs a jovial and fun writing style which may or may not please readers of technical books. Having said that, the book is still very readable and once the reader becomes used to the writing style, the ability to understand the material is not impaired.

The book is aimed at PHP developers who want to boost their Magento skills. It claims that basic PHP knowledge is necessary but no prior Magento experience. Knowing that Magento is a very complex piece of software, this statement was somewhat surprising to me and indicated a promise that, I'd say, is not so easy to keep.

The material covered in the book stretches over a wide variety of topics oriented towards but not exclusively limited to developing with Magento. In the first chapter we learn how to set up a development environment using svn, a LAMPP (XAMPP) stack and Netbeans for the development IDE. Then we get an overview of working with some Magento design and CMS features such as customizing the error page and adding an RSS feed to your site. Chapter 3 goes into adding extra functionality to your Magento site by integrating WordPress, adding a Lightbox and jQuery (!). Covered next are topics on customizing a store, addressing working with the product catalog and adding a professional touch to your site. Then we get a quick glance at working with the Magento database directly. Chapter 8 is solely devoted to creating a Magento module (or extensions) from scratch, followed by more chapters on adding functionality to Magento via modules and widgets.
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I'm by no means a PHP programmer or such. After playing around with Magento somewhat haphazardly, I have become a little knowledgeable about the structure Magento, but never proficient about getting the exact results I want or know how exactly to complete all the steps so the database doesn't crash. In my circumstance, a programmer custom wrote our site and I wanted to "tweak" certain parts of the code. This book is written in very clear way to enable someone like me to do just that. I really like the section of the task labeled "How it Works". Usually programming books don't explain this part and being an engineer myself, when you tell me how it works, I understand all the logical steps much better.

I highly recommend this book for "tweakers" like myself or budding Magento programmers wanting to enhance their skills. There is enough meat in the book and it covers enough of the basics to advanced topics to make it a very useful resource.

I would also highly recommend the other Packt Publishing book by William Rice "Magento 1.3 Sales Tactics Cookbook". This book mainly focuses on how to "use" Mangento on the back end rather than programming to achieve more hits on your eCommerce Website and successfully get them to translate into actual sales.

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They don't tell you how to do anything in this book. I am a Zend Certified developer and develop in Magento daily, and the tips and techniques in this book are plain wrong. The modifications they supply come without any documentation, so they give you code that does something, but they don't tell you how or why it works. I would give it a 2-star for the code snippets alone, but there are typos in the book and most of them just involve directly overriding the core -- something that isn't allowed in an open source app like Magento. Just bad. Still waiting on a decent Magento book to come out for 1.4/5+.
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Format: Paperback
Although this book is designed to `dip in and out of' it does start with a very good guide to setting up a development environment and getting an IDE (Integrated Development Environment) - Netbeans which was used throughout the book although this is not a beginners guide and I think the assumption is that you some knowledge of similar environments.

Included in the book is a wide variety of articles to take your Magento install to the next level making your eCommerce site more attractive and more functional. Of course, we should never loose site of the aim of any eCommerce site which is too sell and get more customers and sell more to those customers (presuming that is your aim) and for me this book covers some of the main areas which can currently help you achieve this. These areas, in my opinion, being improving Search Engine Optimisation (SEO) specifically Google (important to all eCommerce businesses but especially important to UK and European sites where Google is ridiculously dominant), integration to social media/networking services and analytics because - `what doesn't get measured, doesn't get done' possibly a reversal of what Tom Peters may have said - `What gets measured, gets done'.
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