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  • Maidenform Women's Plunge Embellished Push Up Underwire Bra, Ivory/Gloss,32A US
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Maidenform Women's Ultimate Lace Push-Up Bra

106 customer reviews

Price: $19.58 - $43.25 & FREE Returns. Details
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Size Chart  |  Fit: As expected (82%)
82% of customers say this fits as expected.
Too small
17
Somewhat small
20
Fits as expected
228
Somewhat large
11
Too large
2
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Ivory/Gloss
  • 80% Polyamide/20% Elastane
  • Imported
  • Hook & Eye closure
  • Hand Wash
  • Lace demi cup push-up bra featuring lined foam cups and underwire
  • Adjustable straps
  • Smoothing wing and leotard back with hook-and-eye closure

Bra Glossary
Guide to Bras
Full coverage or demi? Find the best styles for your shape and outfit-- including options that lift, support, and more in the Lingerie Glossary. Unsure of Bra Size? Consult the Bra Sizing Guide on how to measure and find your best fit in US, EU, and UK sizes.

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Product Description

The Comfort Devotion collection redefines comfort. Every element of the garment has been created with an unparalleled level of comfort in mind.

  • ASIN: B00ESFAO5Y
  • Product Dimensions: 13 x 8 x 1 inches; 2.6 ounces
  • Shipping Weight: 3.2 ounces (View shipping rates and policies)
  • Shipping: This item is also available for shipping to select countries outside the U.S.
  • Item model number: 9443
  • Amazon Best Sellers Rank: #953 in Clothing (See Top 100 in Clothing)
    • Average Customer Review:
      106 customer reviews
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    Customer Questions & Answers

    Customer Reviews

    Most Helpful Customer Reviews

    27 of 28 people found the following review helpful By Morgan Klug on June 9, 2014
    Size: 34C USColor: Shell Verified Purchase
    I had cleaned out my drawers for spring and treated myself to some new underthings, including this. It fits true to size and is really pretty on. Also, they're not kidding with the 'push up' aspect--really, really flattering, if you know what I mean. Looking at myself in this bra (both alone--hey now!--and with clothing) I look a lot younger in terms of my figure. I have no idea how to express this, but let's just say that it puts everything up in the idea location and shapes in the perfect way.

    As an aside, I hadn't noticed in the picture (or been tipped off by 'embellished' in the name) that there's a little rhinestone right in the center. I asked my husband if he thought it was tacky but he was distracted by the other aspects of the bra. I thought about snipping it off (because it's just held on by a little loop of thread, so easy to take off with no damage) but ultimately left it on. Maybe I'm getting old, but it makes me feel sort of fancy.

    All together a flattering and comfortable buy.
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    13 of 14 people found the following review helpful By Stacy M on November 12, 2014
    Size: 32C USColor: Black/Body Beige Verified Purchase
    First, I was thrilled to find a decent priced bra in my size! I often have to buy a "sister size" in the store, because I have a really small band size. Well, it feels wonderful to have the right size bra! It's like angels are holding up my breasts: magic!

    On a serious note, the bra does fit wonderfully. The inside of the bra is lined with a very smooth, soft fabric. It feels very good.

    The bra is minimally padded. No one will know when you are cold, but you also don't have the dreaded torpedo boobs look either. There is a small amount of padding in the bottom of the cup in order to "push up" your breasts. That's all.

    The fabric itself is better looking in person than in the pictures. It's very subtle lace over a medium beige. I'm not fond of the little faux diamond in between the cups, but we can't have everything.
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    9 of 9 people found the following review helpful By KittyConklion on October 5, 2014
    Size: 38C USColor: Shell Verified Purchase
    I bought this because I believe my old, worn-out bra styles have been discontinued. I bought it in the same size as my old bra but at first it seemed a bit small. After wearing it for a few hours it became more comfortable. This bra is awesome. It makes the girls look amazing from any angle and no matter what I am wearing. Even with a boring, frumpy hoodie, this bra makes things look significantly nicer than any other bra I have owned. Adds enough pad and lift to look perfectly rounded, smooth, and sexy. The only disadvantage is that the lace pattern/texture will show through some types of fabric, so you might have to layer a tank top of something depending what type of shirt you are wearing. I bought two of these in different colors because I love it so much and will probably stick with this style for a long time.
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    4 of 4 people found the following review helpful By Yasoda Dei Conti on September 8, 2014
    Size: 36A USColor: Black/Body Beige
    Not normally a push up bra wearer, but I love this bra. It's very comfy, feels like a normal bra (ie I don't feel like I'm wearing armor), and definitely gives me a bit of oomf. Wear when you want to impress someone, or just need that extra dose of confidence ;)
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    5 of 6 people found the following review helpful By K. Saye on November 1, 2014
    Size: 34A USColor: Shell Verified Purchase
    The fit isn't really "as expected." It just fits very poorly. The bra manufacturers need to learn that just because you have a small cup size, you still need material on the sides. It doesn't cover me where it is supposed to and is just unattractive. It does make my breasts look nice, but the sides and back look horrible.
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    3 of 3 people found the following review helpful By Ameena on April 25, 2015
    Size: 36C USColor: Black/Body Beige Verified Purchase
    Upon removing from package I thought it had too much padding. Once I tried it on it fit great. Great lift, but not too much and when I lean over my boobs don't fall out the top. Comfortable and sexy!
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    3 of 3 people found the following review helpful By Kira's Mom on November 30, 2014
    Size: 36C USColor: Black/Body Beige Verified Purchase
    This bra is amazing! I purchased this bbra originally at a Dillard's but after whearing it only twice I realized this was "the one." Luckily amazon had them prime for twenty dollars and so I immediately purchased another couple. Great style, good support with pushup, same fit as others, and a great price with shipping!
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    3 of 3 people found the following review helpful By Allison Higgins on February 16, 2015
    Size: 36B USColor: Black/Body Beige Verified Purchase
    This bra is one of the most comfortable that I have found. I bought it as a Valentine's Day present for myself but ended up wearing it on a daily basis because I loved it so much! The inside has just the right amount of push-up and the straps hold up very well. Definitely a great item for your money.
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