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Make Easy Money with Google: Using the AdSense Advertising Program Paperback – June 23, 2005

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Eric Giguere (Author)
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Eric Giguere (Author)
ISBN-13: 978-0321321145 ISBN-10: 0321321146 Edition: 1ST
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Product Details

  • Paperback: 272 pages
  • Publisher: Peachpit Press; 1ST edition (June 23, 2005)
  • Language: English
  • ISBN-10: 0321321146
  • ISBN-13: 978-0321321145
  • Product Dimensions: 6.9 x 0.5 x 9 inches
  • Shipping Weight: 1.2 pounds
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (45 customer reviews)
  • Amazon Best Sellers Rank: #1,055,071 in Books (See Top 100 in Books)

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Editorial Reviews

About the Author

Eric Giguere is a Web developer and technical writer who has monetized his own Web site and is developing various Web properties. As the author of numerous books and articles--including Palm Database Programming--Eric excels at explaining complicated computing topics to the average person.

Customer Reviews

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Dozens of illustrations in the book make everything easy to understand.
Brent Jones
Eric Giguere has written an outstanding book about how to get set up with Google to make money through their AdSense program.
John Overton
If you need to know how to attract people to a site and, then to make money with it, this book is for you.
r.b.forrester

Most Helpful Customer Reviews

55 of 58 people found the following review helpful
Some good information in an ill-focused book...
By Thomas Duff HALL OF FAMETOP 500 REVIEWERVINE VOICE on July 10, 2005
Format: Paperback
Google's AdSense program has allowed anyone to make money from their website. Eric Giguere attempts to explain how this is done in the book Make Easy Money with Google : Using the AdSense Advertising Program.

Content: Making Money with Google; Understanding AdSense; Finding Something to Say; Getting Ready to Say It; Designing Your Site; Building Your Site; Becoming an AdSense Publisher; Publishing Ads on Your Site; Making Money from Your Site; Expanding Your Horizons; Index

This is one of those books that I have a hard time figuring out how to rate. On the positive side, Giguere does a good job showing what the AdSense program is, how it works, and how to get set up with it. There is also quite a bit of material on how advertising works, as well as how companies can "bid" on keywords to make sure their ads show up more frequently when certain content is displayed. The whole book is done as a conversation between the author and a couple of people who are asking him how to make money on the web. If you have a website and want to learn about the AdSense program, this part of the book will appeal to you.

The problem I have with the book is focus. In my opinion, far too much of the book is spent on explaining web sites, domains, and how to go about creating a website. The people I know who have started using AdSense to pick up a few dollars from their site *already have a site*! I don't need an explanation about domains, choosing a site name, and instructions on how to build a page. Been there, done that a *long, long* time ago. The only way I could recommend this book in its entirety would be if someone was looking for a money-making opportunity, and didn't know squat about websites.Read more ›
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10 of 10 people found the following review helpful
Great Support!!!
By V. Logan on September 8, 2005
Format: Paperback
After reading the reviews, I have to agree with the majority. This is a book for those who do not have websites or the knowledge about the Internet. I have about 50, of which a couple pull about 5000 visitors a day. I was able to skip through a lot of chapters and get to the Adsense section. Using the book, I was able to increase my daily intake from about $11 to about $70.00 (that's over $2000.00 a month)and obviously paid for the book. :)

The best part was that I really didn't understand a section and I e-mailed the author, Eric. HE REPLIED!! He has given a little more insight to my particular situation and it has helped. I think that there may be another book on the horizon for those of us who are ready to progress to MEMWG II. I'll buy it.
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13 of 14 people found the following review helpful
A Waste of Time
By webguy on June 23, 2005
Format: Paperback
The author boasts that he write in narrative form, unlike other computer how-to books. What this really means is that he says in 250 pages what could be said in 10. This book is really about building your website, what content to put in it, and optimizing your site for the search engines. The fact that you have a couple of lines of code that embeds the AdSense ads in your site is treated as an afterthought.
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7 of 7 people found the following review helpful
If you're just starting out ...
By Bjorn Stannek Persson on June 25, 2006
Format: Paperback
If you're just starting out and "html", "site", "adsense", "ftp", "domain" and "host" sounds like greek to you, this is the perfect book to get you started on your path to prosperity ...

If you however already own a site, and you're already a member of adsense, go check out Erics blog instead. This book will offer you nothing. I kid you not. Absolutely nothing.

I'll pass it on to my girlfriend who's curious and wants to start as well, she'll probably make good use of it.

If you're not a newbie, get Joel Comm's "The Adsense Code" instead. A lot more meaty.
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12 of 14 people found the following review helpful
Strange approach and not very informative
By Jerry Saperstein HALL OF FAMETOP 500 REVIEWERVINE VOICE on May 27, 2006
Format: Paperback
This is a very odd book. Ostensibly it is supposed to be about making easy money using Google's AdSense advertising program. The book is written as a narrative of characters attempting to build a web site that will make them money. It is truly a strange approach.

Instead of sticking to the subject of the title, the author instead takes the reader through the mechanics of building a web site, including registering a domain name and --- I kid you not --- "finding the perfect name." He then launches into a primer on basic HTML. Very weird in a book supposedly about Google AdSense.

Perhaps this book would be useful for a person totally inexperienced in just about everything, including tying their shoes. As a primer on Google's AdSense program, it is very lightweight. There are far better books on the subject.

Jerry
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27 of 34 people found the following review helpful
Strictly for newbies
By RC on July 27, 2005
Format: Paperback Verified Purchase
There is very little information in this book that I found helpful even if I were a beginner. Lots of common sense. I found the format annoying ("dialog-based"). My recommendation - use the web for information. I returned the book. PS: There is no "easy" way to make money on Adsense... it takes a lot of work.
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6 of 6 people found the following review helpful
Perfect for beginners
By Dara Becker on February 11, 2007
Format: Paperback
I have to defend this book. It wasn't written for advanced AdSense users, so it cannot be judged as if it were. I'm an AdSense user, and this is the book I recommend to my non-technical friends and family members who don't understand how I make money from running ads on my Web site. It's perfect for them to learn how to do it too. How else are newbies going to get started if there is no book for them?

Everything Eric writes is knowledgeable, down-to-earth, helpful, and honest. Remember that he had an editor for this book too, so it was probably changed a lot from his usual style. His new book, Uncommon AdSense, probably better reflects his writing style since it didn't have a big publisher. I like his companion blog for this book too. It reflects himself as an honest, smart guy whom you can trust to teach you about AdSense.
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Most Recent Customer Reviews

its ok book

I felt this book could of given more detal about adsense. Its a good book but there are more books with more detail out there.

Published 11 months ago by jesse hollis
Beginner's book

The book was a good introduction to creating a web site or blog and monetizing it through adsense...if you're unfamiliar with these things. Read more

Published on August 28, 2006 by gregory dwyer
It Works!

Yes. His ideas work. And he explains his ideas well, using sufficient images to get his points across. Read more

Published on July 8, 2006 by Derek A. Benner
Excellent.

This is an excellent book for the people who are new to Adsense and online marketing.

Published on June 23, 2006 by Aftab Aslam
Make Easy Money with Google : Using the AdSense Advertising Program

I love this book! It is written in a fun and easy way to follow the steps for using the advertising program. Most books that are instructional material are so boring...LOL... Read more

Published on May 15, 2006 by Kay Neff
Amazing Book - A must have!

Upon receiving this book, I thought that I would skim over it and get some good useful information about how google works. Instead, I found myself reading every page. Read more

Published on May 15, 2006 by Julie R
NonSense

This book is sold on the premise that it will teach you how to make money with AdSense. It is, however, a book about why and how you should build websites with the sole intention... Read more

Published on March 30, 2006 by Tormod Guldvog
Demystifying Adsense

Excellent way for a non-techie like me to overcome the trepidation and get involved in Adsense. Although the "conversations" can be a little irritating for anyone of anglo-saxon... Read more

Published on March 16, 2006 by Peter Jones
Perfect support/encouragement for getting started

Like having a big brother talk you through the steps for getting from zero to money in the bank. The conversational style was enjoyable and helped pace the presentation of the... Read more

Published on March 11, 2006 by David Goldman
Nice Book For Newbies

As you can read elsewhere on this page, this book is largely geared towards those who know nothing about Google Adwords, affiliate programs or Search Engine Optimization. Read more

Published on March 7, 2006 by William Van Hefner

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