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How to Make Millions with Your Ideas: An Entrepreneur's Guide [Paperback]

Dan S. Kennedy
3.9 out of 5 stars  See all reviews (51 customer reviews)

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Editorial Reviews

About the Author

Dan S. Kennedy made a fortune in direct-mail marketing by doing exactly what he wasn't supposed to. A leading producer of infomercials and video brochures, he is also the author of How to Make Millions With Your Ideas (Plume). He lives in Phoenix, Arizona.

Product Details

  • Paperback: 272 pages
  • Publisher: Plume (January 1, 1996)
  • Language: English
  • ISBN-10: 0452273161
  • ISBN-13: 978-0452273160
  • Product Dimensions: 8.1 x 5.4 x 0.7 inches
  • Shipping Weight: 7.8 ounces (View shipping rates and policies)
  • Average Customer Review: 3.9 out of 5 stars  See all reviews (51 customer reviews)
  • Amazon Best Sellers Rank: #37,711 in Books (See Top 100 in Books)

More About the Author

Dan S. Kennedy is the provocative, truth-telling author of seven popular No B.S. books, thirteen business books total; a serial, successful, multi-millionaire entrepreneur; trusted marketing advisor, consultant and coach to hundreds of private entrepreneurial clients running businesses from $1-million to $1-billion in size; and he influences well over 1-million independent business owners annually through his newsletters, tele-coaching programs, local Chapters and Kennedy Study Groups meeting in over 100 cities, and a network of top niched consultants in nearly 150 different business and industry categories and professions.

As a speaker Dan has repeatedly appeared with four former U.S. Presidents; business celebrities like Donald Trump and Gene Simmons (KISS, Family Jewels on A&E); legendary entrepreneurs including Jim McCann (1-800-Flowers), Debbi Fields (Mrs. Fields Cookies), and Nido Qubein (Great Harvest Bread Co.); famous business speakers including Zig Ziglar, Brian Tracy, Jim Rohn, Tom Hopkins, and Tony Robbins and countless sports and Hollywood celebrities. Dan has addressed audiences as large as 35,000....for more than ten consecutive years, he averaged speaking to more than 250,000 people per year.

Dan lives in Ohio and in northern Virginia, with his wife, Carla, and their Million Dollar Dog. He owns, races and drives professionally in about 100 harness races a year at Northfield Park near Cleveland, Ohio, accessible at http://www.NorthfieldPark.com and frequently televised on the TVG cable network.

For more information check out my blog at www.dankennedy.com/blog/

Customer Reviews

In this book, Dan Kennedy provides many examples on how to turn an idea into cash. Dan Caron  |  6 reviewers made a similar statement
There is very little information on utilizing eCommerce/the Web for making your mark. C. R.  |  2 reviewers made a similar statement
Most Helpful Customer Reviews
86 of 93 people found the following review helpful
3.0 out of 5 stars Helpful Stuff but Dated October 30, 2007
Format:Paperback|Amazon Verified Purchase
Dan Kennedy wrote this book to be helpful and is genuinly insightful for the reader. "How to Make Millions with Your Ideas" is dated material, but helpful and inspiring. Dan is candid and has a ton of practical knowledge to offer in this book. I can recommend this book because it delivers what is says it will; 8 different approaches to making your ideas work and make money. More recently his books are the longest sales letters ever written, all designed to get you to buy more of the same material from him.

However, be warned he hates the internet and would like to ignore it. He wrote this in 1996 and the web was really forcing these old school guys to deal with it. So if you were looking for help with anything "e" related, like I was, this is not the book for you.

Ironically, the two companies I found relevant to my marketing have been indited or convicted and are now out of business. I thought I would learn more about these companies after reading about them in this book. So I Googled them and found court cases and a bunch of nastiness. Interesting! Again, the book was written in 1996 and I read it in Mid-September 2007, anything can happen. Right?

If you are looking for a book that is truly helpful with "e" marketing or is at least current STAY AWAY from "The Official Get Rich Guide to Information Marketing" I finished it a few days ago and was very disappointed; it kept referencing me to their website for the information I really bought the book for. If you really want to learn how to be a Junk-Mail Jockey or a Spammer skip buying that book and go directly to the Kennedy-Glazer web site and be prepared to spend BIG BUCKS for the real information.
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57 of 63 people found the following review helpful
4.0 out of 5 stars An idea generator - not a how-to June 4, 2001
Format:Paperback
As someone who doesn't live in the US, I am continually amazed by Americans who complain about lack of opportunity to make money. Nowhere else in the world has the money making opportunities of the US, NOWHERE! And I've lived in many countries and visited a lot more to boot.

This book is really about taking your ideas for products and services and revving them up with excellent ways to market and sell them. It's also chock full of excellent examples of people who have done just that. Real people that is, with REAL obstacles and sometimes almost no money, who got off there derriere and did it.

I found myself thinking lots of ideas for when I get back home. Admittedly I lot of ideas simply don't translate to my home country, but the really great thing about the book is it's attitude. Everywhere in the world, even in communist countries, people go out each day and make and spend money. Getting a slice of that money is what this book is really about.

Where-ever you are in the business world, whether you are an employee looking for something better, or a business owner looking to give your incoming wealth a mega-vitamin booster... GET THIS BOOK!

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50 of 56 people found the following review helpful
5.0 out of 5 stars Worth a Million April 5, 2006
Format:Paperback|Amazon Verified Purchase
This book is very typical Dan Kennedy. That is to say it is based on years of experience and he tells it like it is. He does not give theory but gives specific examples of what works and what does not work.

There are some very basic truth - gems in fact - hidden in the book. You might miss them if you haven't been there and experienced the same situation yourself. One of the very basic truths is, "Wealth is most often linked with exclusive ownership or control." You may make a fortune with someone's idea or product, but you stand a much better chance with your own. Another basic truth is if you can find a product that gives people more time, that is if your product or service saves the customer/client time, then you can make a fortune.

Dan gives great advise - don't concentrate on making money, instead concentrate on delivering a better product or service. You will never get rich competing on price ... so go for quality.

Dan made and is still making a fortune from coaching and direct marketing. He started with little or nothing and learned the hard way, through experience. You would do well to read the book for all the lessons. You will be learning from a master.
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Most Recent Customer Reviews
5.0 out of 5 stars A favorite!
Dan Kennedy often pushes ideas through to completion, himself. This book helps readers accomplish the same thing. Read more
Published 2 months ago by Jan Verhoeff
1.0 out of 5 stars Worst self-help type of book I've read
I've been on a streak of finance, business, and self-help books the past several months. So far this is the worst. Read more
Published 2 months ago by Manny
4.0 out of 5 stars Nice options
Although written in the late 90's it still contains relevant strategies. I think it is definitely worth a look. Good.
Published 5 months ago by Filius tonare
3.0 out of 5 stars Book
Don't have a clue about this book. i bought it for another person, there fore i dson't have an opinion.
Published 5 months ago by LM
3.0 out of 5 stars Great 5 hour flight read - but outdated!
So the book was overly promoted by Tim Ferriss in his 4-hour-workweek book, which made me get out and get it. Its been a while since this book was released and it shows. Read more
Published 9 months ago by Buyseech
4.0 out of 5 stars Dated, but effective information
Although this book is a bit dated, I'd highly recommend picking it up, as it presents sound business ideas that can help you grow your business if they are implemented. Read more
Published 10 months ago by Taylor Ellwood
1.0 out of 5 stars Totally Outdated!!!
I bought this book because I wanted guidance on how to take my ideas to the next step. This book, written in 1996 (do you remember 1996--the www was just getting started), cannot... Read more
Published 14 months ago by rra4
5.0 out of 5 stars Anything is possible if you believe
Dan Kennedy has delivered and scored a hit with me. I needed to have a boost in confidence and this book gave me that and more. Read more
Published 20 months ago by breadlady68
3.0 out of 5 stars Outdated and a bit bland
I was excited to get this book in the mail, but found that it wasn't the page-turner I'd expected. It's one that I keep meaning to try to finish. Read more
Published on February 13, 2011 by Sarah B. Readin
3.0 out of 5 stars Your Ideas...
The book of the week was How To Make Millions With Your Ideas by Dan S. Kennedy. This book made some good points, but overall it wasn't my taste. Read more
Published on January 29, 2011 by Trevor J. Flannigan
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