How To Make Money At Home In Spare Time By Mail: In Seven Lessons [Unabridged] [Paperback]

Robert Collier (Author), Bernie Malonson (Editor)

Book Description

Publication Date: June 14, 2008

Lost and out-of-print for over sixty years, Robert Collier's "How To Make Money At Home In Spare Time By Mail" will be a welcome addition to your marketing library. Robert Collier will personally guide you through a seven lesson "Master's Class" on marketing and entrepreneurship. You will learn the secrets of back-end offers, scarcity, bonuses, guarantees, risk-reversals, reason-why advertising, and much, much more.

Editorial Reviews

About the Author

Robert Collier is arguably the greatest copywriter of the 20th Century. His classic advertisements and direct mail letters sold millions of dollars of products for his clients. His books and advertisements have inspired generations of entrepreneurs, marketers and direct mail enthusiasts.

Product Details

• Paperback: 256 pages
• Publisher: North Audley Media (June 14, 2008)
• Language: English
• ISBN-10: 0981643205
• ISBN-13: 978-0981643205
• Product Dimensions: 8.9 x 6 x 1 inches
• Shipping Weight: 15.2 ounces (View shipping rates and policies)
• Average Customer Review: 4.2 out of 5 stars  See all reviews (4 customer reviews)
• Amazon Best Sellers Rank: #647,990 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

4 of 4 people found the following review helpful:

5.0 out of 5 stars Before you spend money on a marketing seminar read this book!, October 2, 2008

By 

Sean Patrick - See all my reviews

This review is from: How To Make Money At Home In Spare Time By Mail: In Seven Lessons (Paperback)

If you're like me, you may not be sure how a book on mail order could be relevant to web marketing. Once you learn that many of the top Internet Marketers and Entrepreneurs (people like Jay Abraham, John Carlton, Yanik Silver and Dan Kennedy) have used Collier's marketing and copy writing methods as their secret weapons to make millions you realize you've got to read this book. It's that good.

What's great is Collier breaks marketing and copy writing down for you into common language without a lot of jargon. Plus you discover story after story of start-up entrepreneurs succeeding over and over again to keep you motivated.

So, if you are looking for ideas and motivations in starting your business, want to learn from someone who has done it, and you are tired of shelling out money for the next big "e-book" or "e-course" then this book should definitely part of your collection.

3 of 3 people found the following review helpful:

5.0 out of 5 stars An essentail for every marketer's personal library, March 10, 2009

By 

D. Wright - See all my reviews
(REAL NAME)   

This review is from: How To Make Money At Home In Spare Time By Mail: In Seven Lessons (Paperback)

This book holds everything you need to know all in one package...a marketing and copywriting gem that I'll be pulling from my bookshelf regularly!

4 of 5 people found the following review helpful:

5.0 out of 5 stars Discover How To Make Money At Home In Spare Time By Mail!, June 21, 2008

By 

Bernie L. Malonson "B. Malonson" (Chandler, AZ) - See all my reviews

This review is from: How To Make Money At Home In Spare Time By Mail: In Seven Lessons (Paperback)

If you are interested in classic, refined and proven techniques, then you are in for quite a treat. Robert Collier is known as one of the greatest marketers, copywriters and positive thinkers of the 20th century.

Collier packs the book with:

* Classic Sales Letter Examples
* Dozens of entrepreneurial success stories
* The six essential ad elements for a successful sale
* Tons of positive feedback and affirmation

Those who wonder if a sixty year old book is still relevant to today's marketers will be surprised to find that many top Internet marketers swear by the classic marketing methods.

I have read the book six or seven times, and every reading peels the layers back just a little bit more. It is 50% methods and 50% mindset. The methods are mechanical and somewhat easy to learn, the mindset however is why you want to read this one over and over until it becomes second nature.

Highly recommended.

Cheeers!