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The mechanics of short selling are relatively simple, yet virtually no one, including most professionals, knows how to sell short correctly. In How to Make Money Selling Stocks Short, William J. O'Neil offers you the information needed to pursue an effective short selling strategy, and shows youwith detailed, annotated chartshow to make the moves that will ultimately take you in the right direction.
From learning how to set price limits to timing your short sales, the simple and timeless advice found within these pages will keep you focused on the task at hand and let you trade with the utmost confidence.
GIL MORALES, a 1981 graduate of Stanford University, began his career in the industry as a stockbroker with Merrill Lynch in 1991. He later moved to PaineWebber in 1994 where he quickly became one of that firm's top producers, and was recruited to join William O'Neil + Co., Inc. in 1997 by William J. O'Neil himself. He currently serves as Vice President and Chief Market Strategist at William O'Neil + Co., Inc. where he also functions as an internal portfolio manager responsible for managing a portion of the firm's equity assets.
This book taught me:
1. when to short
2. what to short
3. what not to short
It's good. It's only $16. Read more
I agree with Hoffman's review - "This book is still a pamphlet, with about 150 pages of charts out of the 192 pages. Read morePublished 3 months ago by IMTanuki