A simple guide for the busy professional, Make Your Website Work is not just another "how-to" book. its a "why-to" book.Make Your Website Work Takes aim at each of the three important areas of marketing, technology and design. This new book examines what it takes to have an effective website and why. Make Your Website also includes case studies and a comprehensive glossary of terms."Make Your Website Work should have been written five years ago. The wisdom in its pages might have prevented the dotcom explosion. It certainly will prevent anyone's Internet venture from going up in flames - and send it into profitability. The book is enlightening, clear and very well written. The sooner you read it, the sooner you'll profit." -Jay Conrad Levinson, Author, "Guerrilla Marketing" series of books. Over 14 million sold; now in 39 languages.
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About the Author
Steve Lillo is an Internet veteran with nine years of experience. His background includes the disciplines of programming and technology, marketing and promotion, and graphics and design. His writing style is clear and easy to understand, making the technical information of websites and the Internet accessible to all business owners. He is also President of the website design firm PlanetLink.
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