Making Hard Cash in a Soft Real Estate Market: Find the Next High-Growth Emerging Markets, Buy New Construction--at Big Discounts, Uncover Hidden ... Private Funds When Bank Lending is Tight [Paperback]

Wendy Patton (Author), Justin Ryan (Author)

Book Description

Publication Date: August 17, 2007

"Filled with creative strategies that work in today's market. A must-read for the real estate investor!"
-Albert Lowry, PhD, New York Times bestselling author of

How You Can Become Financially Independent by Investing in Real Estate

A few years ago, even reckless real estate investors could still make money because the market was booming. But many markets have softened, and making a profit isn't as simple as it used to be. However-with the right strategy and long-term thinking-there is still plenty of money to be made in real estate.

If you're willing to look outside your local market, you'll discover emerging markets that are booming. And there are also smart investing strategies that work especially well in slowing markets. You can do it! You just need the new rules and wise tactics you'll find in this practical, profitable guide:
*

Invest in up-and-coming, high-growth emerging markets
*

Learn the powerful strategy of market-timing
*

Use lease options to get more for your money
*

Learn creative strategies to engineer hands-off investments
*

Find foreclosures and other hidden bargains
*

Invest in bargain-rate new construction projects

There are great deals hiding in every real estate market, and this book makes finding those values easy. Whether you want to locate the next up-and-coming growth markets, or find creative ways to finance your investments, Making Hard Cash in a Soft Real Estate Market is a savvy guide to investing for anyone who wants to play it safe and profitably.

Editorial Reviews

From the Back Cover

"Filled with creative strategies that work in today's market. A must-read for the real estate investor!"
—Albert Lowry, PhD, New York Times bestselling author of

How You Can Become Financially Independent by Investing in Real Estate

A few years ago, even reckless real estate investors could still make money because the market was booming. But many markets have softened, and making a profit isn't as simple as it used to be. However—with the right strategy and long-term thinking—there is still plenty of money to be made in real estate.

If you're willing to look outside your local market, you'll discover emerging markets that are booming. And there are also smart investing strategies that work especially well in slowing markets. You can do it! You just need the new rules and wise tactics you'll find in this practical, profitable guide:

• Invest in up-and-coming, high-growth emerging markets

• Learn the powerful strategy of market-timing

• Use lease options to get more for your money

• Learn creative strategies to engineer hands-off investments

• Find foreclosures and other hidden bargains

• Invest in bargain-rate new construction projects

There are great deals hiding in every real estate market, and this book makes finding those values easy. Whether you want to locate the next up-and-coming growth markets, or find creative ways to finance your investments, Making Hard Cash in a Soft Real Estate Market is a savvy guide to investing for anyone who wants to play it safe and profitably.

About the Author

Wendy Patton is a sought-after real estate speaker, investor, and broker who owns brokerages and offices in multiple states. She has extensive experience in land development, property management, multifamily homes, pre-construction, rehabs, foreclosures, and lease options. She is also the author of Investing in Real Estate with Lease Options and "Subject-To" Deals, from Wiley.

Justin Ryan is a real estate investor and speaker who used the power of real estate to become financially free before the age of thirty. He has extensive experience in creative landlording, rehabbing for retail, short sales, and new construction.

Product Details

• Paperback: 228 pages
• Publisher: Wiley; 1 edition (August 17, 2007)
• Language: English
• ISBN-10: 0470152893
• ISBN-13: 978-0470152898
• Product Dimensions: 6 x 0.6 x 9 inches
• Shipping Weight: 8 ounces (View shipping rates and policies)
• Average Customer Review: 3.8 out of 5 stars  See all reviews (9 customer reviews)
• Amazon Best Sellers Rank: #902,798 in Books (See Top 100 in Books)

More About the Author

Wendy Patton is widely recognized as one of the most inspiring speakers on "Little or No Money Down" real estate investing. Her real estate savvy, great depth of experience and viable knowledge has helped her in orchestrating the most complete and easy to follow Lease Option & Subject To program in the country.

After graduating from the University of Colorado, Wendy went to work for EDS, (Electronic Data Systems). Soon after, she had an enlightening experience in real estate (lease/option) and walked away from her corporate job to focus her efforts on real estate investing full-time.

Wendy is a licensed Real Estate Broker in 3 states and licensed builder in Michigan. Wendy has extensive experience in lease options, subject to's, land development, property management, rehabs, foreclosures, new construction and pre-construction with lease options being her favorites. With over 24 successful years in general real estate and hundreds of transactions using Lease Options, she is the country's leading expert on lease options and working with Realtors to acquire lease option deals. Wendy loves to teach others and assist them to achieve the same level of success that she has personally experienced.

Wendy Patton is a published author and well known public speaker. Her first book is titled Investing in Real Estate with Lease Options and Subject To Deals and has received rave reviews on Amazon.com and other real estate investor websites. Her second book was immediately a #1 Best Seller on Amazon.com. How to Make Hard Cash in a Soft Real Estate Market , co-written with her business partner, Justin Ryan has since been consistently in the top 10 on Amazon.com for Real Estate books. She also recently appeared on HGTV's, My House IS Worth What? Her newest books, Rent To Sell and Rent To Buy are just hitting the bookshelves.

Customer Reviews

Most Helpful Customer Reviews

3 of 3 people found the following review helpful:

3.0 out of 5 stars What a difference 18 months makes., February 17, 2009

By 

KS "KS" (USA) - See all my reviews

This review is from: Making Hard Cash in a Soft Real Estate Market: Find the Next High-Growth Emerging Markets, Buy New Construction--at Big Discounts, Uncover Hidden ... Private Funds When Bank Lending is Tight (Paperback)

I think this book is pretty good for some people and lousy for others. It has some really interesting ideas but many of them may be too much for a new investor. Thus I'd go ahead and recommend it for someone who has some experience in real estate investing but not so much for the newer investors.

This book did do one thing that really annoyed me. From the book title you expect this will be about how to operate in a soft market and much of what is in there can be used in any market. Still, the opening Introduction in the book talks about how one of the authors quickly flipped some property for a huge profit. Good for them but the conditions they describe are only found in red hot markets. Its kinda like writing a book titled "The Joys of Christianity" and then describing how much fun it is to be an atheist in the intro.

Reading on in the book you do find lots of stuff that will work in any market but I kept getting the feeling that this book was written during a hot real estate market but then toned down later when the authors realized the market had changed (I mean if the book were titled "How to make money is a Hot Real Estate Market" nobody would buy it today).

I also felt the book was a slow starter and if I had it to do over I'd just skip the first few chapters and go right to where the different investing techniques are discussed (ie I really didn't need 10 pages on overcoming fear but maybe some people do).

Still, it spite of the mentioned problems its a pretty good book with some interesting ideas (heck, just one good idea can make you alot of money) so I'd still recommend it to real estate investors looking to fill in some knowledge.

9 of 12 people found the following review helpful:

2.0 out of 5 stars No hard information, November 8, 2007

By 

T. Cooke "Cooke Company" (Bozeman, Montana) - See all my reviews
(REAL NAME)   

This review is from: Making Hard Cash in a Soft Real Estate Market: Find the Next High-Growth Emerging Markets, Buy New Construction--at Big Discounts, Uncover Hidden ... Private Funds When Bank Lending is Tight (Paperback)

This was not what I had hoped for. The real estate market is in a "Soft time" and I had expected some good advise for the current investment market. There is really none in this book. There are a couple of chapters on how not to be afraid to invest. One on seller financing and one on the subdivision development process. Nothing new or interesting or relevant for the individual investor.

3 of 4 people found the following review helpful:

5.0 out of 5 stars Another Great Book, November 11, 2007

By 

Paul F. Arata "RETIRED MILITARY" (COLORADO SPRINGS, CO) - See all my reviews
(REAL NAME)   

This review is from: Making Hard Cash in a Soft Real Estate Market: Find the Next High-Growth Emerging Markets, Buy New Construction--at Big Discounts, Uncover Hidden ... Private Funds When Bank Lending is Tight (Paperback)

If you think books on real estate investments are dull and hard to understand, read MAKING HARD CASH IN A SOFT REAL ESTATE MARKET by Wendy Patton and Justin Ryan.

Their "let's sit down together and we'll talk you through it" approach will inspire readers to get involved in real estate investing and will give them the necessary information needed to take that first step.

Jewel P. Arata