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Making the News: A Guide for Activists and Nonprofits Paperback – July 8, 2003
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Top Customer Reviews
About one-third of the book covers strategic aspects of an activist media plan. That was the part in which I had an interest. I am always seeking a little more insight into the thinking behind the activist communications plan. However, the other two-thirds of the book was concerned with tactical matters.
If you're an activist and you're looking for a "how-to" book on media tactics, then this work can help you. If you're looking for strategic insights, then probably other books will be what you seek.