on November 21, 2011
If you're looking for a practical, quick-read book on open innovation that offers real-life examples and advice, Stefan Lindegaard's Making Open Innovation Work is it. This is Lindegaard's second book, and like its predecessor, The Open Innovation Revolution, each chapter has key takeaways and plenty of examples to support its points.
Lindegaard analyzes both successes and failures, like the bankruptcy of Borders. His words ring true, because he's spoken with and advised many of the firms he write about.
My favorite part of the book is the practical how-to's, like "Getting your Organization Ready for Open Innovation" and "What to Consider Before Leaping into a Partnership." Lindegaard ably tackles these topics and includes advice from other thought leaders in the field, such as Graham Hill and Deb Mills-Scofield.
Lindegaard even tackles the most difficult aspect of OI, which is intellectual property rights, interviewing P&G's Chris Thoen and IP strategist Jackie Hutter. The one piece not included in the IP chapter that I would have liked to see is a sample of the one- or two-page "starter contract" described. But Lindegaard runs a very active Open Innovation community on his blog, 15inno, so it may show up there!
Bottom line: recommended for both large and small companies for its practical, real-life advice written in a quick-read way.
on November 30, 2011
The journey to proficiency in Open Innovation may be a short one, or a long one, depending on your starting place. Either way, guidance will probably be useful, and superb guidance most welcome. Stefan Lindegaard has added to his credentials in this area with his new book, Making Open Innovation Work. The book is very nicely organized, and in addition has two particular virtues: Stefan is a good writer, so it flows smoothly. And second, Stefan is not one of those writers who takes 50 pages to say what should be said in 20; if 20 are required, 20 is what you get.
The book builds nicely on his previous book, The Open Innovation Revolution, and together they demonstrate how well Stefan knows what he's talking about.
on August 2, 2013
I first became aware of Stefan on a free Webinar. I was very curious and wanted to learn more. This book is a great introduction to the key concepts of innovation. I have underlined and highlighted throughout and keep referring back to my copy. Stefan does a great job explaining the Open vs. Closed innovation, the reasons companies are becoming more Open, the culture required to support this strategy, how to approach partnerships.
Since reading the book I have realized that my organization has been moving in this direction without knowing it or having a strategy, for exactly the reasons Stefan explains. His advice rings true for me as to how to prepare and what pitfalls to avoid. I have since bought his earlier book The Open Innovation Revolution, and can't wait to read that.
Definitely one of the top 3 business related books I've read in the past year.