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Management 3.0: Leading Agile Developers, Developing Agile Leaders (Addison-Wesley Signature Series (Cohn)) [Paperback]

Jurgen Appelo
4.4 out of 5 stars  See all reviews (30 customer reviews)

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Book Description

January 7, 2011 0321712471 978-0321712479 1

In many organizations, management is the biggest obstacle to successful Agile development. Unfortunately, reliable guidance on Agile management has been scarce indeed. Now, leading Agile manager Jurgen Appelo fills that gap, introducing a realistic approach to leading, managing, and growing your Agile team or organization.

 

Writing for current managers and developers moving into management, Appelo shares insights that are grounded in modern complex systems theory, reflecting the intense complexity of modern software development. Appelo’s Management 3.0 model recognizes that today’s organizations are living, networked systems; and that management is primarily about people and relationships.

 

Management 3.0 doesn’t offer mere checklists or prescriptions to follow slavishly; rather, it deepens your understanding of how organizations and Agile teams work and gives you tools to solve your own problems. Drawing on his extensive experience as an Agile manager, the author identifies the most important practices of Agile management and helps you improve each of them.

 

Coverage includes

 

• Getting beyond “Management 1.0” control and “Management 2.0” fads

• Understanding how complexity affects your organization

• Keeping your people active, creative, innovative, and motivated

• Giving teams the care and authority they need to grow on their own

• Defining boundaries so teams can succeed in alignment with business goals

• Sowing the seeds for a culture of software craftsmanship

• Crafting an organizational network that promotes success

• Implementing continuous improvement that actually works

 

Thoroughly pragmatic–and never trendy–Jurgen Appelo’s Management 3.0 helps you bring greater agility to any software organization, team, or project.

 


Frequently Bought Together

Management 3.0: Leading Agile Developers, Developing Agile Leaders (Addison-Wesley Signature Series (Cohn)) + Succeeding with Agile: Software Development Using Scrum + Agile Testing: A Practical Guide for Testers and Agile Teams
Price for all three: $114.66

Buy the selected items together


Editorial Reviews

Review

“ I don’t care for cookbooks, as in ‘5 steps to success at whatever.’ I like books that urge you to think–that present new ideas and get mental juices flowing. Jurgen’s book is in this latter category; it asks us to think about leading and managing as a complex undertaking–especially in today’s turbulent world. Management 3.0 offers managers involved in agile/lean transformations a thought-provoking guide how they themselves can ‘become’ agile.”

Jim Highsmith, Executive Consultant, ThoughtWorks, Inc., www.jimhighsmith.com, Author of Agile Project Management

 

“ An up-to-the-minute, relevant round-up of research and practice on complexity and management, cogently summarized and engagingly presented.”

David Harvey, Independent Consultant, Teams and Technology

 

“ Management 3.0 is an excellent book introducing agile to management. I’ve not seen any book that comes near to what this book offers for managers of agile teams. It’s not only a must read, it’s a must share.”

Olav Maassen, Xebia

 

“ If you want hard fast rules like ‘if x happens, do y to fix it’ forget this book. Actually forget about a management career. But if you want tons of ideas on how to make the work of your team more productive and thereby more fun and thereby more productive and thereby more fun and…read this book! You will get a head start on this vicious circle along with a strong reasoning on why the concepts work.”

Jens Schauder, Software Developer, LINEAS

 

“ There are a number of books on managing Agile projects and transitioning from being a Project Manager to working in an Agile setting. However, there isn’t much on being a manager in an Agile setting. This book fills that gap, but actually addresses being an effective manager in any situation. The breadth of research done and presented as background to the actual concrete advice adds a whole other element to the book. And all this while writing in an entertaining style as well.”

Scott Duncan, Agile Coach/Trainer, Agile Software Qualities

 

“ Don’t get tricked by the word ‘Agile’ used in the subtitle. The book isn’t really about Agile; it is about healthy, sensible and down-to-earth management. Something, which is still pretty uncommon.”

Pawel Brodzinski, Software Project Management

 

“ When I first met Jurgen and learned he was writing a book based on complexity theory, I thought, ‘That sounds good, but I’ll never understand it.’ Books with words like entropy, chaos theory, and thermodynamics tend to scare me. In fact, not only did I find Management 3.0 accessible and easy to understand, I can [also] apply the information immediately, in a practical way. It makes sense that software teams are complex adaptive systems, and a relief to learn how to apply these ideas to help our teams do the best work possible. This book will help you whether you’re a manager or a member of a software team”.

Lisa Crispin, Agile Tester, ePlan Services, Inc., author of Agile Testing

 

“ This book is an important read for managers who want to move beyond ‘managing by hope’ and understand the underpinning of trust, motivation, and the complexity that exists in nearly every team out there.”

Cory Foy, Senior Consultant, Net Objectives

 

“ This book is a very accessible compendium of team management practices based on scientific research. It’s not only the tremendous value in each page of this book, but also Jurgen’s typical sense of humor that turns this book into a pleasant read.”

Ruud Cox, Test Manager, Improve Quality Services

 

“ The very heart of software development is to get people to recognize they are in a complex system that should be managed accordingly. Management 3.0 addresses both the recognition and the concomitant transformative aspects. By so doing, Jurgen Appelo provides a bridge between theory and practice that has so far been considered too far away.”

Israel Gat, Founder, The Agile Executive, author of The Concise Executive Guide to Agile

 

“ If you really want to know about Agile management, read Jurgen’s book. He explains why looking for results is key to involving the team and for a great outcome. As Jurgen says, management is not simple and this book explains why. With humor and pragmatism, Jurgen shows you how you can think about management.”

Johanna Rothman, Consultant, Rothman Consulting Group, Inc., author of Manage It!

 

“ In this book, Jurgen does a great job of explaining the science behind complexity and how Agile management methods have arisen from the need to manage in complex, dynamic, and unpredictable circumstances. If you’re leading Agile development teams and interested in developing your management skills, this book is a must-read.”

Kelly Waters, Blogger, Agile Development Made Easy!

 

“ I firmly believe that Management 3.0 will become the ‘Bible’ of Agile management books in the decade ahead.”

Ed Yourdon, IT Management/Software Consultant, Nodruoy, Inc., author of Death March

 

“ This book is not written for those who want a quick fix. This book is written for serious students who have a passion and love for management. This book is written for management craftsmen.”

Robert C. Martin, Owner, ObjectMentor, Inc., author of Clean Code

 

“ Every 21st century Agile (or non-Agile) manager needs to read Jurgen Appelo’s Management 3.0. With an engaging and accessible style, Appelo outlines current theories from complexity science, management, leadership, and social systems [and] then pulls them all together with practical examples. Then he throws in reflective questions to assist managers in applying it all to their current situations. Whenever I work with a manager, executive, or leadership team, I’ll recommend this book.”

Diana Larsen, Consultant, FutureWorks Consulting LLC, co-author of Agile Retrospectives

 

“ Jurgen takes his readers on a wide-ranging romp through system theory, complexity theory, management theory–and distills it for practical application. His book will help managers think about their work differently and expand their options for effective action in the workplace.”

Esther Derby, Consultant, Esther Derby Associates, Inc., co-author of Behind Closed Doors: Secrets of Great Management

 

“ Jurgen managed to write a book that links the tons of books he has read. Although there were a few moment I did not agree with him, I loved the way this book challenged my thinking. This is the perfect book if you want to know how to create your own answers in this complex world.”

Yves Hanoulle, Agile Coach, PairCoaching.net

 

“ Management 3.0 brings together the best thinking in the fields of complex adaptive systems, Agile management, and Lean product delivery to suggest a pragmatic framework for effective management in the 21st century. To be successful in the face of rapidly changing market conditions, we must create organizations that enable our people to adapt, with a minimal amount of oversight and direction. Management 3.0 gives us a roadmap for leading teams in the face of profound uncertainty. Jurgen has made a significant contribution to the field of Agile management and leadership.”

Mike Cottmeyer, Agile Coach, LeadingAgile

 

“ Too many Agile practitioners ignore the realities of the real world. But in the real world Agile projects must be managed, directed, and moved forward. This benefits both the company and the team, and Jurgen has done a great job of bringing those practices into focus in a real and practical way. If you’re involved with Agile software in a shop of any size, or if you’re a manager (or executive) who’s seen the benefits of Agile and want to bring them into your shop, you owe it to yourself to read this book.”

Jared Richardson, Agile Coach, Logos Technologies, co-author of Ship It!

 

“ I had felt ...

From the Back Cover

In many organizations, management is the biggest obstacle to successful Agile development. Unfortunately, reliable guidance on Agile management has been scarce indeed. Now, leading Agile manager Jurgen Appelo fills that gap, introducing a realistic approach to leading, managing, and growing your Agile team or organization.

 

Writing for current managers and developers moving into management, Appelo shares insights that are grounded in modern complex systems theory, reflecting the intense complexity of modern software development. Appelo’s Management 3.0 model recognizes that today’s organizations are living, networked systems; and that management is primarily about people and relationships.

 

Management 3.0 doesn’t offer mere checklists or prescriptions to follow slavishly; rather, it deepens your understanding of how organizations and Agile teams work and gives you tools to solve your own problems. Drawing on his extensive experience as an Agile manager, the author identifies the most important practices of Agile management and helps you improve each of them.

 

Coverage includes

 

• Getting beyond “Management 1.0” control and “Management 2.0” fads

• Understanding how complexity affects your organization

• Keeping your people active, creative, innovative, and motivated

• Giving teams the care and authority they need to grow on their own

• Defining boundaries so teams can succeed in alignment with business goals

• Sowing the seeds for a culture of software craftsmanship

• Crafting an organizational network that promotes success

• Implementing continuous improvement that actually works

 

Thoroughly pragmatic–and never trendy–Jurgen Appelo’s Management 3.0 helps you bring greater agility to any software organization, team, or project.

 


Product Details

  • Paperback: 464 pages
  • Publisher: Addison-Wesley Professional; 1 edition (January 7, 2011)
  • Language: English
  • ISBN-10: 0321712471
  • ISBN-13: 978-0321712479
  • Product Dimensions: 7 x 0.9 x 9.2 inches
  • Shipping Weight: 1.4 pounds (View shipping rates and policies)
  • Average Customer Review: 4.4 out of 5 stars  See all reviews (30 customer reviews)
  • Amazon Best Sellers Rank: #238,932 in Books (See Top 100 in Books)

More About the Author

Jurgen Appelo is a writer, speaker, trainer, entrepreneur, illustrator, developer, manager, blogger, reader, dreamer, leader, freethinker, and... Dutch guy.

Since 2008 Jurgen writes a popular blog at www.noop.nl, that covers topics including Agile management, software engineering, business improvement, personal development, and complexity theory. He is the author of the book Management 3.0: Leading Agile Developers, Developing Agile Leaders, which describes the role of the manager in Agile organizations. And he wrote the little book How to Change the World, which describes his new supermodel for change management. He is also a speaker who is regularly invited to talk at business seminars and conferences around the world.

Jurgen is co-founder of the Agile Lean Europe network (for Agile & Lean thinkers and practitioners in Europe) and the Stoos Network (focusing on change agents for organizational transformation).

After studying Software Engineering at the Delft University of Technology, and earning his Master's degree in 1994, Jurgen Appelo has busied himself starting up and leading a variety of Dutch businesses, always in the position of team leader, manager, or executive. Jurgen has experience in leading a horde of 100 software developers, development managers, project managers, business consultants, quality managers, service managers, and kangaroos, some of which he hired accidentally.

Nowadays he works full-time developing innovative courseware, books, and other types of original content. But sometimes Jurgen puts it all aside to do some programming himself, or to spend time on his ever-growing collection of science fiction and fantasy literature, which he stacks in a self-designed book case. It is 4 meters high.

Jurgen lives in Rotterdam (The Netherlands) -- and in Brussels (Belgium) -- with his partner Raoul. He has two kids, and an imaginary hamster called George.

Customer Reviews

Jurgen Appelo proves he understands chaos & complexity, especially by providing very valuable suggestions for daily practice. Loes Bon, Change Company, Change & Leadership Experts  |  3 reviewers made a similar statement
Jurgen's book is right on and I strongly recommend it. John D. Jolley  |  3 reviewers made a similar statement
It's way beyond classic "leadership" and "management" debates. Radu Davidescu  |  4 reviewers made a similar statement
Most Helpful Customer Reviews
29 of 33 people found the following review helpful
3.0 out of 5 stars A Diary of the Journey to Management 3.0 June 16, 2011
Format:Paperback
I came to Jurgen's book with the hope of learning something new in the world of management, Management 3.0 (what ever that means).

What I found was a restatement of many tried and true principles. Few new practices, some cleaver pictures, and some misinformed notions around the examples he uses to support his thesis.

First to the thesis, as I can best deduce it. This appears as Jurgen says in the "Story of This Book," to be a personal story, taking ten years to write. A personal set of anecdotes and experiences informed by some references. These references are a source of disappointment. At the bottom of many pages are links to suggested supporting materials. These look like references, they are not. Regarding references, most of the bibliography is solid restatements of the agile thesis, all good stuff. Where Jurgen goes off track is when he tries to connect science to his thesis of management. The science analogies are simple minded and as a biased reader with a physics (practicing for some years) background I wince at the naive approach. Getting past that, I found some of the thoughts compelling.

There is solid evidence that management needs improvement. But there are many advice books already in place. Nearly every chapter starts with a slight put down of what didn't work in the past, then a weakly connected set of references for the 3.0 ideas, which are a re-statements in Jurgen's parlance - of ideas, practices and principles already in print. So the question is "why read this book, when there is really not much new there?"
Well the answer is in the nuggets that can be found sprinkled in the 400 or so pages. And there are some nuggets.
The notion that management is a complex adaptive system is well developed; this is not new of course. What is useful here is the connection of the processes in simple picture. Page 13 starts the process.

But the downside of this approach is that the book does not build on the past, but instead attempts to distance the thesis from the past and replace it with a new paradigm. The 3.0 approach. There no problem in doing that. Many authors do exactly that. Collins, Norton and Kaplan, Osterwalder's Business Modeling. But take a look at Eccles, Beyond the Hype: Rediscovering the Essence of Management. Use that book as a window into any 3.0 suggestion.

What is troubling with Jurgen's approach is that it is essentially a personal narrative of how to improve the management of software development. It reminds me of David Schmaltz's book, "The Blind Men and the Elephant, another personal journey through the domain of management. Entertaining reading perhaps, but unlike David's book, Jurgen's is 400 pages and lists for $45. Not a good return on investment for restating other people references.

In the end there are good things in the book, but you've got to work hard to find them. The writing style didn't resonant with me. It's filled with quips that make no sense except maybe to Jurgen. One of my favorites of about managing the system not the people (page 154). This is around self-organization. Jurgen's reference is Prigogine's discovery, which of course has been hugely expanded since the 1984 publication. This is typical of the references. A seminal work 30 years ago, that obviously influenced the author, but not a lot of follow up on the evolution of those ideas to today's interpretation.

On this page Jurgen states "a football team self-organizes with the boundaries of the playing field and the rules." It dawned on me that the word "football" is not the same word I use for "football." Meaning the American Football, because that football team is not self-organizing on the field and follows a strict play book (expect in the broken play). This became my understanding of Jurgen's approach - it's through his eye, his culture, his experiences. It's a dairy of his journey to "Management 3.0"
So in the end when I discovered the underlying theme - personal experience and narrative - I was able to step back from my hope that the ideas in the book were tested in some way outside that personal experience.

If you're interested in sharing Jurgen's journey this is the book. If you're looking for academically sound, field tested processes this probably isn't it. Collins' Good to Great, Shenhar and Dvir's Reinventing Project Management, and an much more practical book, Goodpasture's Project Management the Agile Way: Making it Work in the Enterprise.

Like many books in the agile domain these days, they are personal anecdotes, because that's what they are intended to be. So I'd recommend the down loaded version (cheaper) and look to Goodpasture as a better source for managing agile projects and read Beyond the Hype to get calibrated.
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23 of 28 people found the following review helpful
2.0 out of 5 stars Management 3.0 or rather Management 1.1? April 1, 2011
Format:Paperback
As the editors of the platform for agile management we were curious to read Jurgens book. That's what we think of it (the full review can be found at: http://p-a-m.org/2011/03/book-review-management-3-0/):

Jurgen's book offers a considerable amount of knowledge, combining agile and complexity thinking. It provides an overview of many theoretical elements, tries to inspect and adapt scientific theories and uses interesting imagery and analogies to better understand systemic interrelations. While appreciating Jurgen's compilation of various building blocks, we can't help asking what's actually new in it. Neither can we see a creative combination of these building blocks, nor do we understand how it justifies the label of supposedly future-oriented management 3.0. We understand how this book raises interesting theoretical challenges, but we ask ourselves how these are to be resolved by applying well-known not to say old-fashioned principles, guidelines or checklists?

Furthermore, what is the specific link between Jurgen's management approach and the agile approach to team-based leadership? If complexity is best dealt with by teams (as proposed by agile methods), why does the author seemingly deal with the complexity of management as such all by himself? How does that translate into the advice he's giving, e.g. "how do I select an authorization level?" (p.129)? Is that indeed necessarily an (arbitrary) solitary decision by one manager? Why shouldn't management be team sports as well?

What we got out of the book:
1) a broad overview of many relevant theories and sources that could be helpful when it comes to clarifying current challenges.
2) a lot of basics that could serve as a kick-off for beginners or students.
3) the challenge for us to think more in-depth about management in agile and other environments.
4) the challenge to inspect and adapt what Jurgen offered in order to keep the discussion about the future of management alive - whether this future is agile or not.

Sigi Kaltenecker and Thomas Spielhofer
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5 of 7 people found the following review helpful
Format:Kindle Edition|Amazon Verified Purchase
Jurgen Appelo made a bold move. Being an experienced IT manager and entrepreneur, he wrote a book that goes far beyond the agile software development realm, and dances with other disciplines such as complexity theory, systems theory and management. It is not rare then that, as many other works that dare cross borders, his book is sometimes criticized by experts from the other fields (complexity, management) that see his approach as naďf. On the other hand, many people see his book as a collection of ideas that are not necessarily original, but rather taken from thousands of other works (e.g. motivational theory, among others).

Now, is the book naďf on complexity theory? Maybe, but I think it does not intend to be heavy on the subject, but rather use complexity theory lightly to help understand what happens in most software development settings. Is the book completely original in what respects to management theories? Maybe not, but again, is it necessary to reinvent everything?

I think this book is a useful handbook for everyone that intends to "agilize" an organization. I reinforce the word "handbook", since a "handbook" is neither necessarily a scientific piece of work nor a 100% original contribution to the field, but rather a value-added compilation of techniques useful for a particular situation. Classics such as McConnell's Code Complete or Rapid Development are in this category, in my opinion. Jurgen's book has more individual contributions that most handbooks, but anyway, I like to have it in this category.

I think Management 3.0 is both useful for experienced managers and for techies recently turned managers. For the first group, it will serve as a way to refresh concepts seen in MBAs or management books, but with an agile flavor. For the second group, it will serve as a very practical, down-to-earth, guide to management concepts.

Still, there are a few things I didn't like that much of this book. On the first place, it's heavy emphasis on "left brain thinking": I think there is a lot of "right brain" thinking in software development that must not be avoided. On the second place, the narrative style is a bit "Jurgen centric" and maybe too informal for more traditional managers. Finally, the name "Management 3.0" is just too generic and pretentious ... less criticism would have arisen with a bit less bombastic name. :)

All in all, I recommend this book to managers interested in making their organizations and teams more fertile for agile approaches.
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Most Recent Customer Reviews
5.0 out of 5 stars Must-read For Managers Moving To Agile Management
I've read a prerelease copy of this book, then the first edition, and recently the Kindle version. And only now, after reading it three times, do I get around to writing a review. Read more
Published 27 days ago by Laurens
5.0 out of 5 stars Must read book about management....
I really like the aproach from Jurgen. The book has a lot of information that anybody could apply to any company at any time. Read more
Published 1 month ago by Store Deals
4.0 out of 5 stars Solid and thought provoking
The author waxes a little philosophical at times you can skip through it or take it as meta data on his thought process. Read more
Published 2 months ago by J. Dolinger
4.0 out of 5 stars Scientific principles applied to real management
Good solid science backing ideas about how to manage teams. This books gives you a chapter of theoretical thinking, then backs it up with some reality, then rinse and repeat. Read more
Published 3 months ago by Mark C
4.0 out of 5 stars A very interesting read
Mgt 3.0 is a very interesting read and I am having fun trying to apply Martie to the company I work in.
Published 6 months ago by Dan
5.0 out of 5 stars Not an ordinary book
Very good read. It is not an ordinary book on management, since the author's understanding of complexity theory makes the book enjoyable. Read more
Published 13 months ago by Celso Martins
2.0 out of 5 stars Ordinaire et peu de valeur ajoutée
La lecture est difficile et le contenu apporte peu de chose neuve. Je ne recommanderais pas cette lecture. Il y a de meilleurs ouvrages pour apprendre sur l'innovation en gestion.
Published 14 months ago by Maurice Bergeron
4.0 out of 5 stars Good understanding of chaos & complexity
As a Master of Change management I am always keen on books about change & leadership, how to bring people and their organizations to the next level. Read more
Published 17 months ago by Loes Bon, Change Company, Change & Leadership Experts
5.0 out of 5 stars The best management book I've read this year
This book was recommended to me by Mike Cohn at his Agile Product Owner Training in Silicon Valley. I am impressed with the depth, richness and intelligence of this book. Read more
Published 17 months ago by Dmitri Ragano
5.0 out of 5 stars A Revelation in Consciousness
Jurgen's book is right on and I strongly recommend it. I have seen other reviewers comment that to an extent it was re-packaging and nothing original; however, I disagree. Read more
Published 17 months ago by John D. Jolley
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