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Management Decision Making: Spreadsheet Modeling, Analysis, and Application [Hardcover]

George E. Monahan (Author)
5.0 out of 5 stars  See all reviews (2 customer reviews)

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Book Description

August 28, 2000 0521781183 978-0521781183
Management Decision Making is a spreadsheet-based introduction to the tools and techniques of modern managerial decision making. The author shows how to formulate models in Microsoft Excel that can be used to analyze complex problems taken from all the functional areas of management, including finance, marketing, operations, and human resources. Throughout, the goal is to understand how business decisions are reached, what tradeoffs are made, and how outcomes depend on the underlying data. A CD-ROM is included that contains the widely-used decision analysis software applications TreePlan and Crystal Ball. The book is aimed at students of business, economics and engineering, including those taking MBA courses.

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Book Description

Management Decision Making is a spreadsheet-based introduction to the tools and techniques of modern managerial decision making. The author shows how to formulate models in Microsoft Excel that can be used to analyze complex problems taken from all the functional areas of management, including finance, marketing, operations, and human resources. Throughout, the goal is to understand how business decisions are reached, what tradeoffs are made, and how outcomes depend on the underlying data. The book is aimed at students of business, economics and engineering, including those taking MBA courses.

Product Details

  • Hardcover: 752 pages
  • Publisher: Cambridge University Press (August 28, 2000)
  • Language: English
  • ISBN-10: 0521781183
  • ISBN-13: 978-0521781183
  • Product Dimensions: 9.8 x 7.6 x 1.7 inches
  • Shipping Weight: 4.3 pounds (View shipping rates and policies)
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (2 customer reviews)
  • Amazon Best Sellers Rank: #1,461,915 in Books (See Top 100 in Books)

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21 of 21 people found the following review helpful:
5.0 out of 5 stars College text that is valuable to working professionals, May 4, 2002
This review is from: Management Decision Making: Spreadsheet Modeling, Analysis, and Application (Hardcover)
This college-level text is also useful to business and IT professionals because it provides a refresher for decision techniques that are the foundation of a number of disciplines. The book is divided into two parts: (1) deterministic methods, mainly focused on linear programming and optimization, and (2) probability and queuing.

What makes this book valuable to the practicing professional is that it uses one of the most common business tools, Microsoft Excel, and shows how to apply this tool to real world problems. The accompanying CD ROM comes with TreePlan for developing decision trees and CrystalBall for Monte Carlo simulation, as well as workbooks that are used to support the plethora of realistic examples used throughout the book.

Although the book is business-oriented and better suited for operations analysis and MBA students and practitioners, I've used it as a reference for project planning, computer system capacity planning and performance analysis, and IT security risk management - these practical uses of the material show the value of the book in the real world. The supporting web site that the author maintains has materials for lesson plans, errata and additional resources that make this book particularly valuable for the academic and business environments.

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0 of 1 people found the following review helpful:
5.0 out of 5 stars Great service and fast!, January 31, 2009
This review is from: Management Decision Making: Spreadsheet Modeling, Analysis, and Application (Hardcover)
The textbook was shipped out right away after payment and was received within the same week! The textbook was exactly how it was described! Great seller!
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Inside This Book (learn more)
First Sentence:
Management is decision making. Read the first page
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
optimal profits increase, processed trash, bundle pricing problem, net worth model, test stand time, normal random variable whose mean, terminal net worth, optimal profits change, processing plant requirements, complete linear program, market next quarter, total net interest, gas trimmers, optimal production plan, triangular random variable, column input cell, original problem data, annual usage rate, allowable decrease, serial number format, recalculate the workbook, sensitivity report, total profit function, memory expansion cards, maximum expected payoff
Key Phrases - Capitalized Phrases (CAPs): (learn more)
Lotsa Pasta, Gold Assortment, Answer Report, Captain Wise, Lhs Type Rhs Units, Caramel Delights, Introduce Next Qtr, Number Shipped, Precision Products, Putter Partners, Candy Company, Goal Seek, License Examination Center, Can't Miss, Nutty Mix, Cell Description Formula, Cell Name Original Value Final Value, Side Increase Decrease, Book Browser, Cell Tree, Exam Desk, Farm Implement, Game Magic, Monte Carlo, One Putt
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