Buy Used
$19.95
FREE Shipping on orders over $35.
Used: Acceptable | Details
Sold by dr. books
Condition: Used: Acceptable
Comment: Fast Shipping from Amazon! Qualifies for Prime Shipping and FREE standard shipping. International Shipping available!
Access codes and supplements are not guaranteed with used items.
Add to Cart
Have one to sell? Sell on Amazon
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more
See this image

Management of a Sales Force Hardcover – November 8, 2002

ISBN-13: 978-0072398878 ISBN-10: 0072398876 Edition: 11th

Used
Price: $19.95
8 New from $23.44 75 Used from $0.01
Amazon Price New from Used from
Hardcover, November 8, 2002
$23.44 $0.01

There is a newer edition of this item:


Free%20Two-Day%20Shipping%20for%20College%20Students%20with%20Amazon%20Student



NO_CONTENT_IN_FEATURE
NO_CONTENT_IN_FEATURE

Product Details

  • Series: Mcgraw Hill/Irwin Series in Marketing
  • Hardcover: 592 pages
  • Publisher: McGraw-Hill/Irwin; 11 edition (November 8, 2002)
  • Language: English
  • ISBN-10: 0072398876
  • ISBN-13: 978-0072398878
  • Product Dimensions: 1.1 x 7.8 x 10.1 inches
  • Shipping Weight: 2.6 pounds
  • Average Customer Review: 4.3 out of 5 stars  See all reviews (6 customer reviews)
  • Amazon Best Sellers Rank: #1,198,727 in Books (See Top 100 in Books)

Editorial Reviews

About the Author

William J. Stanton is professor emeritus of marketing at the University of Colorado-Boulder. He received his PhD in marketing from Northwestern University, where he was elected to Beta Gamma Sigma. He has worked in business and has taught in several management development programs for marketing executives. He has served as a consultant for various business organizations and has engaged in research projects for the federal government. Professor Stanton also has lectured at universities in Europe, Asia, Mexico, and New Zealand.. A coauthor of the leading text in sales management, Professor Stanton has also published several journal articles and monographs. Marketing has been translated into Spanish, and separate editions have been adapted (with coauthors) for Canada, Italy, Australia, and South Africa. In a survey of marketing educators, Professor Stanton was voted one of the leaders in marketing thought. And he is listed in Who's Who in America and Who's Who in the World..

More About the Authors

Discover books, learn about writers, read author blogs, and more.

Customer Reviews

4.3 out of 5 stars
Share your thoughts with other customers

Most Helpful Customer Reviews

4 of 4 people found the following review helpful By Donald Hsu on October 4, 2009
Format: Hardcover
I used this book for the MBA course in Sales Management.
Spiro and Rich did a great job. Each of the seventeen chapters provided
a practical topic for this field.

The cases are short, but get right down to the point. Students love
this book too. I would recommend this book to everyone.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
1 of 1 people found the following review helpful By Kellie Valentine on March 25, 2014
Format: Hardcover Verified Purchase
Normally I re-sell my text books but this book I am planning on keeping. If you are a sales manager this has some good ideas to utilize.
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again
By Amazon Customer on September 4, 2011
Format: Hardcover Verified Purchase
On time great deal no problems totally completely satisfied with the text book I would buy from them again the future
Comment Was this review helpful to you? Yes No Sending feedback...
Thank you for your feedback. If this review is inappropriate, please let us know.
Sorry, we failed to record your vote. Please try again

Customer Images

Search

What Other Items Do Customers Buy After Viewing This Item?