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The activebook experience is an interactive, online, digital book that integrates multimedia resources with the textbook to greatly enhance student learning.
Uses the Web for what it's good at!
An activebook experience takes full advantage of the online environment. Gearing Up quizzes highlight the chapter's central concepts. Our Active Examples and Active Exercises help students explore the chapter's most important points through video, audio, and text. Our Active Concept Checks allow students to test their understanding of the material at the end of major sections, with links back to appropriate coverage. Chapter Wrap-Ups include a practice quiz, which gives students a chance to test their knowledge. Dynamic content is updated as often as needed.
Lets students learn the way they learn best!
The activebook experience engages students of all learning styles through our online print, audio, and video resources. Students can annotate their activebookT11 experience and customize their view of the book's dynamic resources.
Gives students more for less!
The activebook experience gives students multimedia and interactive content, and costs less than traditional textbooks. Even though the core text is retained in print, the print component is shorter than a traditional text. The boxed material, chapter summaries, exercises, and other content that can be made dynamic reside in the online component.
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Most Helpful Customer Reviews
22 of 24 people found the following review helpful:
2.0 out of 5 stars
Nice package, no Substance,
Amazon Verified Purchase(What's this?)
This review is from: Management (8th Edition) (Hardcover)
This book looks really attractive. The layout is interesting, and makes it easy to find things. That is about the extent of the positives of this book, however.
This book features just about every annoying aspect of todays textbooks: -The shotgun approach to teaching: instead of actually laying down any principles, the book uses the touchy feely "multiple persepectives" approach which results in a confused student wondering what he or she was supposed to have learned. -Useless ethics. The book supposedly teaches ethics, but to avoid making anyone mad, it just tiptoes around issues with vague "thinking" questions. -Poor word definitions. This book defines words in strange runaround ways, which don't make any sense. I've also seen some a lot of words defined as a different type (i.e. an adjective defined as a noun). -Overly Complex diagrams. Studies of the brain show that we can only remember an average of 7 details about an item. Yet the book is full of diagrams with 11, 15, or 20-something items. It's simply not possible to be able to recall that many elements of a diagram without extensive study. -Hey look, there's this thing called the internet. We should use it for something useful, but instead lets just annoy the student! This book is full of annoying little references to internet content. When I'm reading, I just don't want to stop, open a webpage, and look at a silly little quiz. Additionally, students who buy a used book don't get a license for the internet content. -Requiring professors to use pre-designed "test banks". In my class, our professor is required by the manufacturer to use only the test bank provided by the manufacturer. The questions are horrible! They don't address thing the professor chooses to speak on that our outside the textbook, and are very vague and confusing. I realize the writers of this book put a lot of effort into it, and it really is an attractive product. To be usable, however,
4 of 5 people found the following review helpful:
5.0 out of 5 stars
Good Basic Book on Management,
By
This review is from: Management (8th Edition) (Hardcover)
This is a good basic book on management which delves into the application of management concepts in organizations. The book explains how the four functions of management namely planning, organizing, leading and controlling are integrated and how they contribute to the success of a firm. The authors methodically explain the management concepts and they provide readers with various tools and techniques that they can employ to effectively manage their organizations. The authors reinforced their message with numerous examples, illustrations, stories and case studies that are useful for assimilating the management concepts. There are some useful internet references that the reader can refer to should they need additional information. However, one does not need to stop reading to refer to the internet site but rather can visit it at one's own pleasure. This is well written book in simple and straightforward English which should allow any reader with basic understanding of English to follow and understand the message. The book is also well laid out and attractive. It also covers ethical considerations that are very critical in today's business environment. All-in-all, this is a good and comprehensive book on management which should meet the needs of business students at undergraduate levels or for any reader who needs to learn the fundamental management principles and their practical application.
1 of 1 people found the following review helpful:
4.0 out of 5 stars
okay book,
By
This review is from: Management, 9th Edition (Book with Rolls Access Code) (Hardcover)
I had working knowledge of some of the principles discussed in this book, but feel like it lacked in depth in a lot of places. It mentions Dr. Deming, but barely scratches the surface of TQM (total quality management). The chapters on human resources and ethics were probably my favorites but I had a great teacher with lots of experience and relatable stories. I agree with others the bank tests are useful only for padding your GPA. I never used the internet access even though I purchased the book new, not sure I missed anything though.
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