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Managing (Right) for the First Time Hardcover – June 10, 2010

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Editorial Reviews

Review

A friend's request that you review his first book can prompt a range of emotions. On one hand, he's one of the smartest, well-reasoned successful and in-charge people you know. On the other, brilliant authors occasionally produce literary clunkers. It was that with a fair amount of procrastination, I prepared for the reading session. (After all, this was a business book I was about to read, not a Nelson DeMille novel). Within minutes, I found myself half way through the book. Because I know David, I could visualize him sitting across from a new manager, dispensing his counsel in his straight-foward, logical, no-nonsense manner. He writes with authority about the good and not-so-good reasons people are promoted into management roles; the pitfalls and opportunities; the importance of managing the relationship with one's boss; and the critical importance of understanding the core principles that guide successful managers. This book is not meant exclusively for the neophyte. Every manager can profit from it. Experienced managers can use it to assay the fineness of their managing. Moreover, hiring managers will find it an indispensable guide when they promote others to management. From watching David present to large audiences, reading his articles and conversing with him via email, I was certain the book would not be a pompous tome about the importance of motivation, formal employee development programs or organizational development theory. I was not disappointted, as it is wise, tested counsel, presented logically and understandably and immediately usable. --John Ranalletta, Senior Consultant at Advisa

Inc. Magazine just named this book one of the Top 10 Books that Entrepreneurs Should Read. That's quite an honor, and also a validation of the reviews above. --Inc. Magazine

About the Author

David C. Baker was born in Michigan, but lived in San Miguel Acatan, Guatemala with a tribe of Mayan indians until he was eighteen years old, after which he moved to the United States. He spent six years in graduate school, earning an advanced degree in ancient languages and theology. He has taught at the undergraduate and graduate level. David managed a publisher and mail order book house from 1983-1988 and then owned and ran a marketing firm in Warsaw, IN from 1988-1994. David lives in Nashville, TN with his wife Julie. They have two grown boys: Jonathan, who lives in Atlanta, and Nathan, who lives in Nashville. David enjoys playing racquetball, riding fast motorcycles, taking photographs (ReTake), and flying (he's a helicopter and airplane pilot). Since 1994, David has been a speaker, a writer, and a consultant for the marketing industry via his own firm (ReCourses). He has worked with more than 600 firms individually and thousands of people have been through his seminars. David founded RockBench Publishing Corp., a traditional and electronic publisher of courageous thought leadership content. He has been a featured speaker at nearly every marketing industry conference (HOW, AIGA, PRSA, Counselors Academy, MYOB, SEGD, BDA, PROMAX, Y, etc.), as well as a frequent contributor to nearly all the major publications that serve the marketing industry (Critique, Communication Arts, HOW, Rough, Creative Business, PR Intelligence Report, Creative Planet, In-Review, Graphic Artists Guild, Agency Insider Report, Post Industry, Internet Professional Publishers Association, etc.). He edited Persuading for its entire tenure of six years, earning accolades from subscribers all over the planet. His work has been discussed in the Wall Street Journal, USA Today, Inc. Magazine, BusinessWeek, Fast Company, Forbes, CBS Business Network, and MarketingProfs. He also contributed portions of Cameron Foote's The Business Side of Creativity, Robert Bly's Internet Direct Mail: The Complete Guide to Successful E-Mail Marketing Campaigns, and the new AIGA book on Professional Practices in Graphic Design. He has contributed to a dozen other publications by leading authors, and a recent three-part booklet series was published by NewPage: David C. Baker Speaks, and he has also written Financial Management of a Marketing Firm, also available on Amazon.

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Product Details

  • Hardcover: 212 pages
  • Publisher: RockBench Publishing Corp.; First edition (June 10, 2010)
  • Language: English
  • ISBN-10: 1605440027
  • ISBN-13: 978-1605440026
  • Product Dimensions: 9.4 x 6.2 x 0.9 inches
  • Shipping Weight: 14.4 ounces (View shipping rates and policies)
  • Average Customer Review: 4.8 out of 5 stars  See all reviews (46 customer reviews)
  • Amazon Best Sellers Rank: #359,162 in Books (See Top 100 in Books)

More About the Author

I was born in Michigan, but lived in San Miguel Acatán, Guatemala with a tribe of Mayan indians until I was eighteen years old, after which I moved to the United States. I spent six years in graduate school, earning an advanced degree in ancient languages and theology. I've taught at the undergraduate and graduate level.

I managed a publishing house and mail order book house from 1983-1988 and then owned and ran a marketing firm from 1988-1994.

Since 1994, I've been an author, speaker, and advisor, providing business insight to expert marketing firms worldwide. I have consulted with dozens of Fortune 500 companies and 800+ marketing firms.

I live in Nashville, TN with my wife Julie. We have two grown boys: Jonathan lives in Atlanta and Nathan lives in Nashville.

I play racquetball, ride fast motorcycles, love photography (see ReTake website), and enjoy aviation (I'm a helicopter and airplane pilot).

I speak to, write for, and consult with the marketing industry via ReCourses, Inc. I've worked with more than 600 firms individually and thousands of people have been through our seminars.

I own RockBench Publishing Corp., a traditional and electronic publisher of thought leadership content.

My work has been featured multiple times in the Wall Street Journal, Fast Company, Forbes, Inc. Magazine, USA Today, and two dozen others.

I am a frequent speaker at multiple TEDx events, Harvard, and dozens of conferences each year.

You may reach me via email: david@recourses.com

Customer Reviews

Most Helpful Customer Reviews

3 of 3 people found the following review helpful By Keri Daskam on June 16, 2011
Format: Hardcover
David Baker writes like a mentor throughout the 200 pages of Managing Right for the First Time. He is confident in the knowledge he has to share, and consequently he doesn't waste time trying to justify himself with just-so case studies or second rate neuroscience.

In other words, this is written by a thoughtful, experienced, and articulate leader rather than a self-appointed guru. If you're like me, it's exactly the kind of advice that is helpful.
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2 of 2 people found the following review helpful By David Chapin on June 19, 2010
Format: Hardcover
I've been a manager for decades, and my childhood dreams sure didn't have anything to do with managing employees. When I was thrust into the role, I was unprepared for it, and I've made a lot of mistakes along the way. Many of them I still remember (and I bet I've made twice as many as I can recall). The wonderful thing about David Baker's book is that every mistake I can remember is documented and dissected.
So reading this book is a bit of a tough go for me, as it feels a little like a movie that is reviewing many of the rough bits in my managerial life. How I wish I had this book back then! But reading this book also gives me hope, because I read some topics and think, "Well, at least now I'm handling that situation right (most of the time)."
I got better at those situations by making mistakes, but you don't HAVE to make mistakes to get better, if you have someone showing you HOW to do it better, and someone telling you the reason (the WHY). I think of the HOW and the WHY as accumulated wisdom, the kind of advice that the best manager you ever had would give you, if s/he were sitting on your shoulder when those tough situations come up.
This book is full of accumulated wisdom. David's been working with managers and firms for decades, and I get the sense he's seen all of the common mistakes and most of the rare ones. I know that he works with and interviews both managers and employees, and when you read this book you get a clear sense that the issues have been thought through from both points of view. In fact, there is one chapter that reads like it was written from the employee's point of view (for example: "Give all of us a chance to work on the best projects.").
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4 of 5 people found the following review helpful By Kathleen R. Cain on July 6, 2010
Format: Hardcover
After being in business for almost 30 years, I found this book 100% accurate, informative and inspiring. It is an easy read and has something in just about every chapter that I can apply to managing my business to make it better.
It is also now required reading for anyone in my company that thinks they would make a good manager.
It made me laugh out loud in some parts and in others made me realize that I'm not the only one that feels lonely at times being a manager. It also inspires me to be a better leader.
Kathy Cain, Zehno Cross Media Communications
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1 of 1 people found the following review helpful By Joan Henshaw on May 15, 2013
Format: Hardcover
Written with real wisdom, warmth and compassion for the newly promoted manager, this book is full of pragmatic and accessible advice on how to `manage right'. But it is much more than just a`how to' guide. What distinguishes this book from the many, many management books I've read in 20 years of management consulting, is the focus on `human' side of management with the underlying concept that `managing is essentially a human activity' and that, once the core principles of management are learnt, you can tailor your management to meet the individual needs of your employees whilst developing your own individual style. This is no `sheep dip' approach to learning about management.

Highlights include; how do deal with detractors (those people who are less than thrilled with your promotion to manager), how to manage your relationship with your boss, how to deal with loneliness (and why you should be experiencing this), the distinction between `doing' and `managing' (in my experience the greatest challenge for new managers), how to create an environment where employees thrive, a truly excellent (and challenging) chapter on `moving beyond reluctant leadership' and some very neat, `kind but direct' advice to control freaks.

The author states that the book is based on working with hundreds of small businesses, thousands of surveys and follow-up interviews. That depth of research is evident in the best practice advice given and the experiences shared. In summary this book is a pleasure to read, very insightful and practical - a `must read' for both new and experienced managers.
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1 of 1 people found the following review helpful By Corina Ludwig on June 22, 2010
Format: Hardcover
Finally a book that culminates all the learning and advice of hundreds of managers into one insightful and compact book. Regardless where you are on the manager path -this book has true value. It's jam packed with great examples, practical steps and lots of takeaways to becoming an amazing manager.

David puts at all together in an easy (and entertaining) format and covers everything from becoming a manager to maintaining a work/life balance and everything in between. In 21 short, but content rich chapters he covers - hiring the right people, integrating employees, creating an impactful culture, and even helps you determine what kind of manager you are -including characteristics of a great leader - and every chapter gives you solid advice and tips. If you're a control freak like me - you'll find that chapter particularly resonating!

And for those that think that you've got it all covered and you're already an excellent manager/leader/boss - well - look again...this book will make you really look at yourself and think about how you could be better.

This is the kind of information you wish you had learned in school or that someone gave you this book before you started on the crazy (but fun) managing adventure. And hey, at least it helps you confirm that there's some stuff you've been doing right all along -- and then there's helpful hints to make all the other areas - that much better!)

Other than saying that I highly recommend this book, I can honestly say that this is probably the best management book I've ever read.

Corina Ludwig
President | FunctionFox Systems
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