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Prescott Barden "presbarden"
The list author says: "For many years Asset Allocation has been the way experts (professors, money managers, brokers, etc.) say the average person should invest their money. The average person doesn't have the time or the knowledge needed to make sound financial decisions, so go with low cost(ETF's), broad based (index funds) investments.

I think this can be true, but with just a little knowledge you can use some of your money and invest it directly in stocks and increase your performance.

People need to start somewhere and most people can't just go buy 100 shares of say, Google or At&t. I suggest a mutual fund first. Read the prospectus (or at least peruse it), build up your assets, learn about taxes, loads, expenses.

Buy a bond fund, add money to it regularly, when it gets large enough exchange some of it for a stock fund, divert the bond fund dividend to the stock fund, keep adding to the bond fund. You now have an engine. The bond fund is going to buy the stock fund forever"
How to Invest $50-$5,000: The Small Investor's Step-By-Step Plan for Low-Risk, High-Value Investing, 9th Edition
How to Invest $50-$5,000: The Small Investor's Step-By-Step Plan for Low-Risk, High-Value Investing, 9th Edition
"A good place to start for anyone interested in retiring. The basics.  A little on stocks, bonds, mutual funds, 401k's, savings, checking, credit cards, etc. Pro traders could learn some stuff from this book.  I get this email from ..., they sent me info on a growth and income stock, that was paying less than a percent a year. Unclear on concept. This book explains the concepts."
The Neatest Little Guide to Stock Market Investing, 2010 Edition
The Neatest Little Guide to Stock Market Investing, 2010 Edition
"Very useful.  Read my review.  I think everyone in the US should read this. People have 401K's and think they'll be able to retire safely with the proceeds. Ha!  Then what about the people who don't have a 401K, what are they going to live off? This is for stock investing, value style. It offers useful info for growth investors."
Quicken Premier 2010 [OLD VERSION]
Quicken Premier 2010 [OLD VERSION]
"Big fan.  Lets you track your spending and investments. Credit Cards, Savings, Checking - Premier allows financial accounts. Not a fan of the 3 yr life span of the product. After 3 yrs Intuit does away with the download feature and requires you to upgrade. This gives them an income stream and is a pain in the neck for users. Income stream, interesting."
The Little Book of Big Dividends: A Safe Formula for Guaranteed Returns
The Little Book of Big Dividends: A Safe Formula for Guaranteed Returns
"I'm reading it. All about Drips. He gives advice on how to construct a portfolio, very useful.  This is useful for teens or 20 somethings. People with a lot of time. Also useful for beginners, people who not sure of the ins and out of trading yet. Worth the read, it's a little expensive."
The Black Swan: The Impact of the Highly Improbable (Incerto)
The Black Swan: The Impact of the Highly Improbable (Incerto)
"Great concept.  Not a fan of the writing style. Boiled down, stuff happens that people can't predict. Economists know Black Swans happen, but they ignore the possibility.  They build investment products based on perfect little models and when something weird happens, they don't know what to do. -Long Term Capital Management"
When Genius Failed: The Rise and Fall of Long-Term Capital Management
When Genius Failed: The Rise and Fall of Long-Term Capital Management
"Some smart people come up with a formula. We can make money using it, as long as no one knows what we are doing. Wall St figured out what these guys were doing and squeezed them.  They almost brought the market down. So what did Wall St learn from this, "My formula is better because I take xyz into account, we're not going to be the next LTCM." How much did we spend on bailing out Wall St?"
The Little Book That Builds Wealth: The Knockout Formula for Finding Great Investments
The Little Book That Builds Wealth: The Knockout Formula for Finding Great Investments
"An interesting take on companies.  Essentially an investing strategy based on high barriers to entry. It takes a lot of money or knowledge to start or expand certain businesses/industries.  Consequently these can be good investments. The Author tries to teach you how to identify these companies."
The Little Book of Value Investing
The Little Book of Value Investing
"A primer on Value investing. Not as useful as "The neatest little...," but useful. Worth the read. The whole series is written for educated individuals. They require you to do some research. Not cheap, $20/each list."
The Little Book That Beats the Market
The Little Book That Beats the Market
"Describes a Magic Formula for investing. He uses publicly available info from companies and ranks them. He then suggests you buy stocks high on the list. If I remember correctly he says you can also use the info to buy the bonds of the companies high on the list. Valu-ish investing strategy."
The Complete Guide to Investing in Bonds and Bond Funds: How to Earn High Rates of Return Safely
The Complete Guide to Investing in Bonds and Bond Funds: How to Earn High Rates of Return Safely
"I want to see her take on Bond Funds.  See if she has something interesting to say or if she is in the Asset Allocation school of thinking."
The Little Book that Saves Your Assets: What the Rich Do to Stay Wealthy in Up and Down Markets (Little Books. Big Profits)
The Little Book that Saves Your Assets: What the Rich Do to Stay Wealthy in Up and Down Markets (Little Books. Big Profits)
"I finally finished this book. Asset Allocation is the way to go. It can be for some. Not a fan.  He doesn't really describe the types of assets. Or how asset allocation works. Not worth the read."
All About DRIPs and DSPs
All About DRIPs and DSPs
"Not all stocks need to be purchased through a broker. DRIPs, DRPs, DSPs. Dividend ReInvestment Plans (DRIPs, DRPs) Direct Stock Purchase (DSPs) [no dividend usually] http://www.aaii.com/ free registration, a list of sites that run such plans, for lack of a better term, brokers."
Dividend Stocks For Dummies
Dividend Stocks For Dummies
"According to the Amazon page, this book has not been released yet. I would swear I saw a half sized Dummies book on DRIPs or Dividend stocks, but I can't seem to find it anywhere. I want to look through this one."
The Pocket Idiot's Guide to Direct Stock Investing
The Pocket Idiot's Guide to Direct Stock Investing
"This is the smaller sized dummies book I was looking for.  Wrong series. Provides a list of companies that offer Direct investments.  Some have very low initial buy-ins. 1 share of stock - special companies sell 1 share to people. $50, $100, $250, etc. Others $0 if you set up a paycheck deposit or monthly buy. gives portfolio ideas and more."