Market Unbound: Unleashing Global Capitalism [Hardcover]

Lowell Bryan (Author), Diana Farrell (Author)

Book Description

Publication Date: March 29, 1996

A road map for the future of the world market

"Bryan has emerged as an influential voice on regulatory issues. "--The New York Times

The world is on the verge of the most sweeping economic changes since the Industrial Revolution. National economies are transforming from government-controlled market systems into an open international marketplace under no one's control. The consequences will be both exhilarating and terrifying. Market Unbound is the first compelling blueprint for adapting to this new global market.

According to McKinsey and Company authors Lowell Bryan and Diana Farrell, this revolution will have a profound effect on all sectors of business and finance. The global economic scene has already undergone profound and irreversible changes, but most of the transformation still lies ahead of us. Those who learn to operate under the new system will have the opportunity for tremendous profit. Those who don't face the specter of catastrophic loss.

Market Unbound outlines how the global market came into being and why it is so powerful, and why it is so rapidly accelerating the globalization of the world's entire economy. The authors explore the implications of this evolving market force and examine the consequences and the opportunities for governments, investors, corporations, and financial organizations. Market Unbound is a must read for anyone who hopes to thrive or even survive into the 21st century.

* Based on extensive research conducted at McKinsey &Co--the world's premiere consulting firm
* Case studies and relevant examples illustrate the patterns of market change currently taking place
* Reveals how a government's ability to exercise control over its own financial system is being undermined by the global capital market

LOWELL BRYAN and DIANA FARRELL (New York, New York) are consultants at McKinsey & Co. He is the author of three previous business books and a leading authority on financial regulatory issues and global capital markets. She led the research efforts underpinning the book's conclusions.

Editorial Reviews

From the Publisher

Based on extensive and authoritative research from McKinsey & Co., considered the world's premiere financial consulting firm, the authors provide a compelling prescription for adapting to the global marketplace of the 21st century. Describes how to take advantage of the global capital revolution by adopting a global mindset, embracing market changes and rethinking many of the assumptions that guide our view of the world. Case studies and relevant examples facilitate understanding.

From the Inside Flap

The profit opportunities available today in the global capital markets are so large, and the capital seeking those opportunities is so vast and so highly mobile, that we are entering into an entirely new era of capitalism. The process of globalization has been going on gradually for decades, but the world's capital markets have now reached critical mass. They are poised to fuse into a single global capital market, and we are about to enter into an era of explosive growth as a result. Market Unbound is the first book to provide a dynamic blueprint of this challenging new global market. Authors Lowell Bryan and Diana Farrell of McKinsey & Company, Inc., explore the enormous effect this revolution will have on governments, corporations, and individual investors. Although the global economy has already undergone major-and irreversible-change, the transformations yet to come promise the most significant economic developments since the Industrial Revolution. In the uncertain future, one thing is clear: the global capital market is increasingly dictating the actions and policies of governments, as opposed to governments dictating the actions and policies of the market. There is, without question, the promise of great prosperity, as rapid growth takes hold in both the developed and underdeveloped world. However, there is also potential for disaster if economic evolution breeds turmoil and social unrest, as companies-and nations-either succumb or succeed in the new global marketplace. Based on extensive research conducted by McKinsey & Company, Inc., the world's premier consulting firm Market Unbound: Explores and defines the dynamic impact the converging markets will have on every sector of society Examines how the foreign exchange and bond markets are integrating to the point where they are fundamentally acting as one Explains how to seek profit and avoid loss in the impending economic climate Reveals how a government's ability to exercise control over its own financial system is being undermined by the global capital market As the global capital market continues to mature, those who adapt to new rules will find the opportunity for tremendous gain; those who don't face catastrophic loss. This invaluable book is must reading for every investor, economist, banker, policymaker, and international businessperson.

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Product Details

• Hardcover: 268 pages
• Publisher: Wiley; 1 edition (March 29, 1996)
• Language: English
• ISBN-10: 0471144460
• ISBN-13: 978-0471144465
• Product Dimensions: 9.3 x 6.4 x 1 inches
• Shipping Weight: 1.3 pounds (View shipping rates and policies)
• Average Customer Review: 3.0 out of 5 stars  See all reviews (1 customer review)
• Amazon Best Sellers Rank: #3,176,202 in Books (See Top 100 in Books)

Customer Reviews

Most Helpful Customer Reviews

3 of 7 people found the following review helpful:

3.0 out of 5 stars Markets Unbound- Too optimistic, April 4, 2000

By 

Vinny Graziano (Chicago) - See all my reviews

This review is from: Market Unbound: Unleashing Global Capitalism (Hardcover)

This book makes some interesting points and is well written. I feel that the authors are too optimistic about the affects of globalization on the world economy. Issues like disparity in income and ravaging affects on the middle class are not given the attention they should. I would also have liked to see more opinions on what world governments could do to alleviate the sweeping changes the world markets are making. Still, the book is worth reading for anyone interested in the affects of globalization.