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Marketing Grain and Livestock
 
 
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Marketing Grain and Livestock [Hardcover]

Gary F. Stasko (Author)

List Price: $79.95
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Book Description

July 22, 2003 0813829577 978-0813829579 2
Marketing is an essential part of any business and the business of agriculture is no exception to this rule. Written by an experienced educator with expertise in futures markets, hedging, and technical price analysis, Marketing Grain & Livestock, 2nd Edition teaches the basics of commodities marketing by farmers, ranchers, grain elevators, packers, and processors.

Building upon what made the first edition so appealing user-friendly, understandable writing Stasko writes for his audience in clear-cut concise vernacular. In his revamped second edition, he has included updated figures, charts, and diagrams to illustrate major points. Stasko’s book emphasizes thorough explanations and applications while providing practical examples in every chapter.

All new features of the second edition:

  • A new chapter devoted to electronic trading
  • Detailed explanation of the most commonly used cash contracts
  • Seasonal fluctuations of commodity prices
  • New statistics, charts, graphs, and tables illustrating main points
  • New “Questions and Problems” segments at the end of each chapter to help readers retain information
  • Information about revolutionary electronic marketing technologies

    Marketing Grain & Livestock, 2nd Edition is aimed at agri-business and farm production students and their instructors. But experienced farmers, ranchers and agri-business professionals will find the book valuable as an introduction or refresher.


  • Frequently Bought Together

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    Price For Both: $204.58

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    Editorial Reviews

    Book Description

    Stasko (economics and finance, Des Moines Area Community College) teaches the basics of commodities marketing techniques used by farmers, ranchers, grain elevator operators, packers, and processors, in this second edition text targeting agribusiness and farm production students and teachers. The second edition includes a new preface, updated charts and figures, and coverage of electronic trading, common cash contracts, seasonal fluctuations of commodity prices, and end-of- chapter questions. Topics include the futures market, hedging, options, and advanced pricing strategies. Annotation (c)2003 Book News, Inc., Portland, OR (booknews.com)

    From the Back Cover

    This new, revamped second edition promises to provide the most updated information on the latest marketing developments in the field of agriculture. The trend to electronic futures and options trading vis-a-vis the traditional open outcry system for instance is discussed at length in this new edition. Stasko has included new, updated figures, charts, and diagrams to illustrate his major points. A whole new section devoted to marketing on the Internet has been added. --This text refers to an out of print or unavailable edition of this title.

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    Inside This Book (learn more)
    First Sentence:
    When the term marketing comes to mind, one normally thinks of con-summer products and the efforts that business expend to convince the public that their products are worth buying. Read the first page
    Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
    final cash price, seasonal price index, technical price analysis, feeder cattle futures, deferred pricing contract, lean hog futures, cash soybeans, cash contracting, corn bid, hook reversal, minimum price contract, futures delivery month, cash hogs, live cattle futures, annual price variation, physical corn, carcass basis, option whose strike price, electronic order matching, forward sales contract, carcass grade, subsequent offset, cash corn, cash sale price, window contract
    Key Phrases - Capitalized Phrases (CAPs): (learn more)
    Chicago Board of Trade, Chicago Mercantile Exchange, Kansas City, United States, Commodity Futures Trading Commission, Economic Research Service, National Agricultural Statistics Service, National Futures Association, Notice of Intention, Corn Products Doctrine, Internal Revenue Service, Minneapolis Grain Exchange, Arkansas Best, Farmer's Tax Guide, Soviet Union
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