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Marketing- Management. Analyse, Planung und Verwirklichung.
 
 
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Marketing- Management. Analyse, Planung und Verwirklichung. [Hardcover]

Philip Kotler (Author), Friedhelm Bliemel (Author)

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Product Details

  • Hardcover
  • Publisher: Schäffer-Poeschel Verlag (March 1, 2001)
  • Language: German
  • ISBN-10: 379101689X
  • ISBN-13: 978-3791016894
  • Product Dimensions: 10.4 x 7.2 x 2.2 inches
  • Shipping Weight: 5.4 pounds
  • Amazon Best Sellers Rank: #9,180,928 in Books (See Top 100 in Books)

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More About the Authors

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Kevin Lane Keller
Friedhelm Bliemel
Philip Kotler

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