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2 Reviews
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4.0 out of 5 stars
The Marketing Plan,
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This review is from: The Marketing Plan (Paperback)
This used text arrived barely used. I could tell that it had been read through and was not brand new, but otherwise was in great condition. I wish I would have known how great ordering used text books from Amazon.com was when I was an undergrad. The text itself, offers great templates and guidelines for developing a marketing plan. Thus far, I am pleased with this resource.
11 of 17 people found the following review helpful:
4.0 out of 5 stars
An excellent book for an up-coming marketing executive,
By A Customer
This review is from: The Marketing Plan (Paperback)
To the young marketing executives in the world, an excellent way to brush up your marketing basics, studied in your college years. Very helpful for those starting their own businesses, as this book helps you see what the future might have in store for you, about the business and what different approaches could be taken to achieve your goals.
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The Marketing Plan by William Alan Cohen (Paperback - December 9, 2005)
$100.00
In Stock | |
 
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