49 Marketing Secrets (That Work) to Grow Sales [Paperback]

Ronald Finklestein (Author), Tony Alessandra (Collaborator)

Book Description

Publication Date: October 1, 2007

49 Marketing Secrets is a book that was conceived to fill the void on marketing books that is tailored to the small business owner. Many of the problems I have solved with my clients are marketing problems: they don't understand marketing, they don't know who to trust, they don't know what to do. The objective of the book is to provide an inexpensive and safe place for mall business owners to turn to receive trusted advice from people who have been there. The book was written by marketing experts and business owner and it describes what they implemented to grow their business. We can all become great marketers. In this book you will discover: 9 Winning Marketing Strategy 8 Branding and Corporate Image Strategies 6 Media Strategies 3 Networking strategies 9 Technology-Based Marketing Strategies 6 Event Strategies 8 Sales Strategies.

Editorial Reviews

Review

"The heavy hitters, the shining stars, the bright lights - all here in this brilliant and enlightening book...Mandatory reading for anyone who loves marketing and profits."

About the Author

As a business and technology consultant, coach, speaker, author and Certified Knowledge Manager, Finklestein has both business and technology experience spanning two decades. Finklestein is skilled in many aspects of business and spends a majority of his time coaching and consulting in the Platinum Rule Business Coaching methodology. His forte is helping businesses and business owners understand how to take the next steps in both personal and business growth. Finklestein was profiled in the 2000 edition of Who's Who in Information Technology, 2006 edition of Who's Who in American Business and was selected as 2005 businessman of the year by the Business Advisory Council of the Republican National Committee. He has published one books: Celebrating Success! Fourteen Ways to a Successful Company and coauthored The Platinum Rule to Small Business Success. He founded The Business Leadership Association, co-founded Celebrating Success! The Greater Akron Business Conference (http: //www.akronbusinessconference.org). Other Board affiliations include: Advisory Board, Center for Information Technology and eBusiness of the University of Akron; Advisory Board and Kent State University Center for Information Management. Finklestein is available for coaching, consulting and speaking engagement, workshops and seminars. You can contact him at [e-mail] or reach him at 330-990-0788. www.yourbusinesscoach.net.

Product Details

• Paperback: 298 pages
• Publisher: Morgan James Publishing; 1st edition (October 1, 2007)
• Language: English
• ISBN-10: 1600372481
• ISBN-13: 978-1600372483
• Product Dimensions: 9.1 x 6 x 0.8 inches
• Shipping Weight: 11.2 ounces (View shipping rates and policies)
• Average Customer Review: 5.0 out of 5 stars  See all reviews (8 customer reviews)
• Amazon Best Sellers Rank: #320,099 in Books (See Top 100 in Books)

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Customer Reviews

Most Helpful Customer Reviews

5 of 5 people found the following review helpful:

5.0 out of 5 stars Hands-on, handy advice and step-by-step from people making money in the real world, May 31, 2007

By 

David Garfinkel "Author, Advertising Headline... (San Francisco, CA USA) - See all my reviews
(REAL NAME)   

This review is from: 49 Marketing Secrets (That Work) to Grow Sales (Paperback)

So many marketing books are business fodder and fantasy. Clever words penned by ladies and gentlemen who are more impressed with themselves than with the need to get good information in the hands of people who need it to grow their businesses.

If there's one thing that sets this book apart from those types that I mentioned, it's the practical, valuable nature of the information inside. There's more in here, in terms of actionable value, than in many seminars I've attended that cost thousands of dollars. This book is a true bargain for the business builder.

2 of 2 people found the following review helpful:

5.0 out of 5 stars The A-Z On Profitable Marketing Strategies For 2008, July 31, 2007

By 

J. Blakeney (Canton, OH USA) - See all my reviews
(REAL NAME)   

This review is from: 49 Marketing Secrets (That Work) to Grow Sales (Paperback)

Small companies need to bring in as much business as they can. Large corporations need to bring in the right businesses as clients. The essential marketing strategies to accomplish both of these objectives
are rarely found in one source. These proven, real-life, how-to examples are extraordinarily helpful! A must read!

1 of 1 people found the following review helpful:

5.0 out of 5 stars A White Star of Marketing Magic, June 21, 2007

By 

Jack Howe - See all my reviews
(REAL NAME)   

This review is from: 49 Marketing Secrets (That Work) to Grow Sales (Paperback)

I was sharing this book with a friend who said in review, this is white gaint, I questioned his reference- a white gaint is a small star so intenese and compacted that it glows white hot and winks at you from the night sky. The ideas contained in this work are like that white star so condensed and compact with workable solutions that it winks at you ... will you put these to work? Smart business people know a bargin - this is it - one of these ideas will be the answer you seek in business marketing.