Amazon.com: Marketing Theory: Classic and Contemporary Readings (9780538192538): Jagdish N. Sheth: Books

Have one to sell? Sell yours here

I own the rights to this title and would like to make it available again through Amazon.

Tell the Publisher!
I'd like to read this book on Kindle

Don't have a Kindle? Get your Kindle here, or download a FREE Kindle Reading App.

Marketing Theory: Classic and Contemporary Readings [Paperback]

Jagdish N. Sheth (Author)

Available from these sellers.

FREE Two-Day Shipping for students on millions of items. Learn more

Product Details

Paperback: 920 pages
Publisher: South-Western Pub (March 1986)
Language: English
ISBN-10: 0538192534
ISBN-13: 978-0538192538
Product Dimensions: 9.1 x 7.2 x 1.4 inches
Shipping Weight: 2.9 pounds
Amazon Best Sellers Rank: #2,447,013 in Books (See Top 100 in Books)

Would you like to update product info or give feedback on images?

Customer Reviews

There are no customer reviews yet.

Create your own review

Video reviews

Amazon now allows customers to upload product video reviews. Use a webcam or video camera to record and upload reviews to Amazon.

Tag this product

(What's this?)

Think of a tag as a keyword or label you consider is strongly related to this product.
Tags will help all customers organize and find favorite items.

Sell a Digital Version of This Book in the Kindle Store

If you are a publisher or author and hold the digital rights to a book, you can sell a digital version of it in our Kindle Store. Learn more

.jsOffDisplayBlock { display: block; } .jsOffDisplayInline { display: inline; } .jsOffVisibility { visibility: visible; } .jsOnDisplayBlock { display: none; } .jsOnDisplayNoneBlock { display: block; } .jsOnDisplayNoneInline { display: inline; } .jsOnDisplayInline { display: none; } .jsOnVisibility { visibility: hidden; } .jqOnDisplayBlock { display: none; } .jqOnDisplayInline { display: none; } .jqOnVisibility { visibility: hidden; } .jqOnDisplayNoneBlock { display: block; } .jqOnDisplayNoneInline { display: inline; }

Customer Discussions

This product's forum

Discussion	Replies	Latest Post
No discussions yet

Ask questions, Share opinions, Gain insight

Start a new discussion

Topic:

First post:

Receive e-mail when new posts are made

Prompts for sign-in

Guidelines

Active discussions in related forums

Discussion	Replies	Latest Post
Textbook forum Textbook Buyback	6	2 days ago
Textbook forum What is an a la carte textbook?	3	3 days ago
Textbook forum the book have the student access code?	1	5 days ago
Textbook forum Never buy school textbooks. Download them to your reading device or computer	6	7 days ago
Textbook forum Never Again	35	18 days ago