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5 Reviews
5 star:
 (4)
4 star:
 (1)
3 star:    (0)
2 star:    (0)
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1 of 1 people found the following review helpful
4.0 out of 5 stars Back to basics, January 22, 2013
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This review is from: Marketing White Belt: Basics For the Digital Marketer (Kindle Edition)
If you want to go back to the basics of Marketing this is the right book. It explains the theorie, how it works in reality and when to use it. It's a great book by an author who knows his stuff.
Christopher S. Penn is also co-host of the Marketing over Coffee Podcast
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5.0 out of 5 stars A Great Read!, June 5, 2013
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Derek (Hackensack, NJ United States) - See all my reviews
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This review is from: Marketing White Belt: Basics For the Digital Marketer (Kindle Edition)
Brilliant and a great introduction for digital marketing. Even if you have a Wharton degree, you will profit from the guidance.
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5.0 out of 5 stars The Beginner's Mind, March 21, 2013
This review is from: Marketing White Belt: Basics For the Digital Marketer (Kindle Edition)
This book is perfect for someone who, like me, has been involved in online and/or social media marketing for years without traditional marketing training or education. Christopher clearly illustrates the marketing framework around which we can put our social media experience to work. He has a knack for making complex ideas seem simple, and he reminds us that it's not a bad thing to be a beginner.
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6 of 11 people found the following review helpful
5.0 out of 5 stars Mark Davis (Boston Martial Arts Center), June 13, 2011
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This review is from: Marketing White Belt: Basics For the Digital Marketer (Kindle Edition)
This is a great book on the Basics of Marketing, everything you need is right at you finger tips. Mr.Penn's book can get you started Now!. Order it today!
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0 of 2 people found the following review helpful
5.0 out of 5 stars Highly Recommend!, February 24, 2013
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This review is from: Marketing White Belt: Basics For the Digital Marketer (Kindle Edition)
This product was delivered in a timely fashion. The product came in excellent condition. The product was as described by the seller. Highly recommend!
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