This book is for anyone trying to build a small or home business on a tight budget. It contains 300 practical, proven ways to increase sales at low or NO cost! Contents include ways to get free advertising, free publicity, free market research, free mailing lists and free professional marketing help. There are also street-smart tips for telemarketing. direct mail, networking, generating referrals, trade shows, preparing low-cost sales material, website, internet marketing and more. The book is ideal for business-to-business marketing, service providers, retailers, home-based businesses or anyone else building a small or mid-size business. The book is clear, concise and to the point. So it is easy to read, easy to use -- and will quickly pay for itself!
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Book Description
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About the Author
Nick Bade is a marketing specialist who helps businesses of all sizes increase their sales and profits through sensibly priced marketing programs. He has been a professional in marketing, sales and general management for over 25 years. He wrote and published the original "Marketing Without Money for Small Businesses" in 1992 and has released several updated versions of the book since then.
--This text refers to an alternate
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16 of 18 people found the following review helpful:
1.0 out of 5 stars
WHERE ARE THE IDEAS FOR FREE MARKETING??,
By RD Peters (Thomasville, NC United States) - See all my reviews
This review is from: Marketing Without Money for Small and Midsize Businesses!: 300 Free and Cheap Ways to Increase Your Sales! (Paperback)
I was disapointed--the book contains suggestions such as "use the classifieds" and "try billboards". Most of the ideas were obvious and far from free. Anyone who has been in business for any time at all will find few new approaches. There is a list of web addresses for market research data that could save some search time on line. Overall you would be better off to spend the price of the book on the cost of some fliers to hand out.
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First Sentence:
Small businesses all over North America have successfully used the tips and techniques in this book to increase their sales. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
prime prospects, sales piece, sales message Key Phrases - Capitalized Phrases (CAPs): (learn more)
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Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
Small businesses all over North America have successfully used the tips and techniques in this book to increase their sales. Read the first page Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
prime prospects, sales piece, sales message Key Phrases - Capitalized Phrases (CAPs): (learn more)
Yellow Pages, White Pages New!
Books on Related Topics | Concordance | Text Stats Browse Sample Pages:
Front Cover | Table of Contents | First Pages | Index | Back Cover | Surprise Me!
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