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When did you last smile, nay laugh when reading a "technology" book. ? This book is the SOA fairy tale. It doesn't preach to you. It doesn't deep dive into technology. It tells you a story... but careful, you won't be able to put it down. This isn't the book to go to sleep with. I think it was Confucious that said something like it takes a lot of hard work to render something simple. The authors have enough industry and technological background to render SOA most easily understood by telling a story, and this one should, in my view, be a bestseller. Perfect for novices to see why SOA WILL and IS happening to us, it is helpful to all, architects, developers, CIOs, line of business managers, since the story is so well told. Even SOA experts will find nuggets that are of great value in spreading the SOA gospel. Its descriptive style explioting a fictious (but highly realistic) company use case, walks you gently through the essence of change that SOA implies. Change to IT Infrastructure, change in collaboration principles, change in role and job descriptions, business and IT alignment, it leaves few stones untouched. Most of all is uses this fictitious company's SOA transformation to help the reader to learn just why SOA governance is the imperative that the Gartner group claims it to be, and what lifecycle management means, practically. The best things are often are simple. This book is an easy read, entertaining and a thoroughly excellent way for all parties, regardless of their role, to profit from clever, clear and simple rendering of this sometimes nebulous domain we know as SOA. Great thanks are due to the authors for their initiative and skilled efforts, I wish more subjects could be so easily portrayed. Read it soon!