Master VISUALLY eBay Business Kit [Paperback]

Mike Wooldridge (Author), Sherry Kinkoph (Author)

Book Description

Publication Date: July 26, 2004

• This combination book/CD-ROM provides everything users need to get an eBay business up and running, including insights into what sells and best practices for a successful and profitable business on the world's largest online marketplace
• The material covers popular eBay business topics, including using HTML to make items stand out, information on eBay stores and who they work best for, inventory control, and how to find items to keep an eBay business going strong
• This competitively priced book offers ample coverage, step-by-step instructions, and hundreds of screenshots for intermediate and advanced users
• The last section of the book walks users through the process of setting up a Web page for an eBay business
• The CD-ROM offers HTML and business templates to help users streamline business communications and organize inventory

Editorial Reviews

From the Back Cover

"One picture is worth a thousand words." If you prefer instructions that show you how rather than tell you why, then this comprehensive reference is for you. Hundreds of succinctly captioned, step-by-step screen shots reveal how to accomplish more than 175 tasks essential to getting a successful eBay business up and running, including:

• Setting up your business with eBay.
• Highlighting items with HTML.
• Choosing the right eBay store.
• Finding items to sell and controlling inventory.
• Shipping with PayPal.
• Stopping unwelcome bidders.
• Creating a business Web page.

eBay business tools on CD-ROM!

• HTML templates from The Netter.com to enhance your listings.
• Trial versions of EZAd Extra, Auction Wizard 2000, Deep Analysis, and Macromedia Dreamweaver MX 2004.
• Shareware version of Shooting Star.
• E-versions of this book and Master VISUALLY HMTL 4 and XHTML

System Requirements: Please see the "About the CD-ROM" Appendix for details and complete system requirements.

• "Master It" sidebars answer questions and present shortcuts.
• Succinct explanations walk you through step by step.
• Two-page lessons break big topics into bite-sized modules.
• High-resolution screen shots demonstrate each task.

About the Author

Sherry Willard Kinkoph is a freelance author and a fan of all things computer related. She has written over 50 books over the past 10 years covering a variety of computer topics ranging from hardware to software, from Microsoft Office programs to the Internet. Some of her recent titles include Easy Quicken 2004, Master VISUALLY Dreamweaver MX and Flash MX, and Teach Yourself VISUALLY Restoration and Retouching with Photoshop Elements 2. Sherry’s on-going quest is to help users of all levels master the ever-changing computer technologies.

Mike Wooldridge is a Web developer, author, and eBay seller living in the San Francisco Bay Area. This is his twelfth Visual book.

Product Details

• Paperback: 442 pages
• Publisher: Visual (July 26, 2004)
• Language: English
• ISBN-10: 0764568167
• ISBN-13: 978-0764568169
• Product Dimensions: 9 x 8 x 1 inches
• Shipping Weight: 1.5 pounds
• Average Customer Review: 4.0 out of 5 stars  See all reviews (1 customer review)
• Amazon Best Sellers Rank: #1,753,930 in Books (See Top 100 in Books)

Customer Reviews

Most Helpful Customer Reviews

12 of 13 people found the following review helpful:

4.0 out of 5 stars good explanations of how to sell, February 16, 2005

By 

W Boudville (Terra, Sol 3) - See all my reviews
(VINE VOICE)    (TOP 1000 REVIEWER)    (HALL OF FAME REVIEWER)    (REAL NAME)   

This review is from: Master VISUALLY eBay Business Kit (Paperback)

The eBay business described here is primarily that of selling. You need to realise this. The book only gives cursory mention of bidding on eBay. When you read elsewhere of people making a living on eBay, it is invariably through selling.

Accordingly, the book is laid out in a very focused and visually easy to follow manner. The authors go over the main topics you need to master. Like monitoring an active auction of yours. Then after it (hopefully) successfully closes, how to follow up to ensure payment. By now, the eBay website has scads of details in each area. Can be overwhelming to a new seller. So the authors try to make the information not turn into an overload.

The eBay store is heavily discussed. Sellers of many items often gravitate to running these. Here, the book is a little out of date. It says the store has a monthly fee of $9.95. Well recently, eBay raised this 60%. Crickey! It triggered numerous protests by some of their best sellers. Claiming a de facto monopoly. So the book is well written about HOW to sell on eBay. But keep a healthy cynicism if you read it. Because it does not really discuss WHY or IF you should.