Mastering the Art of Selling [Abridged, Audiobook] [Audio Cassette]

Tom Hopkins (Author, Reader)

Book Description

Publication Date: February 7, 1995

Tom Hopkins is one of the most sought after sales trainers in the country. His unique enthusiasm for the sales profession (where no one limits your income but you ), combined with the unbeatable sales techniques he has developed have made him a record-breaking salesman and have helped top-selling producers in every field increase their incomes and enjoy regarding careers. Whether you're a seasoned sales pro or just starting out, "Master the Art of Selling "is a classic - an indispensable source of information that includes the five essential steps to successful selling. Guaranteed to give you the edge you need to excel in today's competitive business environment, Master the Art of Selling is for anyone who is ready to realize their goals and fulfill their highest potential Tom Hopkins is President of Tom Hopkins International. He has counseled over 2500 of America's largest corporations, trained over four million people on five continents, and is the author of six books, including the bestseller "How to Master the Art of Selling,"

Editorial Reviews

About the Author

Tom Hopkins, chairman of the board of Tom Hopkins International, became a millionaire at age 27 and was the nation's leading real-estate trainer by the time he turned 30.He has published many books and audios on sales topics, including Selling For Dummies® and Mastering the Art of Selling.Hopkins also conducts approximately 75 seminars worldwide for more than 100,000 people each year.

Product Details

• Audio Cassette
• Publisher: HarperAudio (February 7, 1995)
• Language: English
• ISBN-10: 1559944676
• ISBN-13: 978-1559944670
• Product Dimensions: 7 x 4.4 x 0.8 inches
• Shipping Weight: 2.2 ounces
• Average Customer Review: 3.2 out of 5 stars  See all reviews (5 customer reviews)
• Amazon Best Sellers Rank: #2,041,845 in Books (See Top 100 in Books)
  • #44 in Books > Books on Cassette > Business > Sales
  • #86 in Books > Books on Cassette > Business > Management

Customer Reviews

Most Helpful Customer Reviews

60 of 63 people found the following review helpful:

5.0 out of 5 stars A Condensed, Well-delivered How-to for Sales Professionals, December 13, 1998

By 

Scott Tucker "Mortgage Marketing Genius" (Chicago) - See all my reviews
(REAL NAME)   

This review is from: Mastering the Art of Selling (Audio Cassette)

This tape runs one hour and covers every principle that I can recall Tom covering in his other works. Tom's the best sales trainer out there, in my opinion. I haven't studied everyone, but I have studied a handful of sales trainers. I've listened to a $100 tape set that Tom sells from his website. That title is "Low Profile Selling." That tape set is very good and runs probably four and-a-half hours. Somehow Tom seems to cover all of the points made in that program just as well in this one-hour program, not to mention that this title is much more affordable. If you haven't studied Tom Hopkins, you haven't exposed yourself to a very powerful and effective set of sales techniques.

13 of 16 people found the following review helpful:

1.0 out of 5 stars Don't believe every reviewer rating like the ones below this, October 23, 2001

By 

Husein Shama "Zeusman" (Miami, Florida United States) - See all my reviews
(REAL NAME)   

This review is from: Mastering the Art of Selling (Audio Cassette)

I purchased this cassette based on the "consumer's review" from Chicago below. I usually trust customer reviews because when I write a review I am as honest and hopefully as helpful as I can be. So that I provide insight for someone thinking about making a purchase.

So as for this tape, it is VERY basic in it's technics and information. This is sales 101. The most annoying thing about this tape are his examples of "Cold Calling". They are utopian and unrealistic with the caller having no resistance in gathering information and getting to the next step. Have you ever picked up the phone at dinner and it be a telemarketer and you kindly and politely give them all the information they ask for...I didn't think so either.

This tape is not even good for beginning sales people because it is too short and does not cover things in detail.

Save your money, or better yet skip this tape. I have enjoyed Brian Tracey's tapes. And no I'm not selling anything just being honest.

3 of 5 people found the following review helpful:

5.0 out of 5 stars So that's what I was doing wrong!, February 25, 2001

By 

C. Adams "Professor C" (KY/CINCINNATI, USA) - See all my reviews
(REAL NAME)   

This review is from: Mastering the Art of Selling (Audio Cassette)

I knew I was blowing sales - now I know why. I look forward to a presentation now - can't wait to try my new skills. If you are new to selling, get this tape and listen again and again. This tape shows how pros do it.