Businesses are continually striving to navigate the fast-moving currents of e-commerce and globalization. At the dawn of a new millenium, what better time is there for executives to stand back and consider the theory and practice of the strategic art.
The old certainties of central and long-term planning may have fallen apart long ago, but what exactly has replaced them? Should companies primarily be looking outward at their external environment or inward at their distinctive capabilities? How do managers choose from the competing schools of strategy and is it possible to synthesize the different approaches that have been tested over the years into a coherent whole? There are no easy answers to these and other questions, but Mastering Strategy provides ideas to better inform and stimulate you to develop the most appropriate model for your own circumstances.
Like the rest of this best-selling series, this book is based on the Financial Times newspaper series and brings together the latest thinking from world-renowned experts on every subject area pertinent to business people today.
From the Editors of The Financial Times, with contributions from leading business faculty at the University of Chicago, University of Michigan, and INSEAD, Oxford University, London.
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Most Helpful Customer Reviews
8 of 9 people found the following review helpful:
5.0 out of 5 stars
An easy way to update your strategy knowledge,
By Juan Pablo Gonzalez (Santiago, RM Chile) - See all my reviews
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This review is from: Mastering Strategy (Paperback)
The book presents an excellent companion of the top issues involving strategy today. The book is structured according to global themes, like strategy and economics, strategy and leadership, and so on. Each chapter has 4 or 5 articles related, written by authors from important business schools. Issues like game theory and commitments are deeply reviewed, but in a simple way, easy to understand, thus allowing anyone with no MBA to understand it. The book offers an easy way to update your strategy knowledge, if your are interested in business strategy.
4 of 4 people found the following review helpful:
5.0 out of 5 stars
Bravo!,
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This review is from: Mastering Strategy (Paperback)
Editors at Financial Times (FT) co-authored this volume, with Tim Dickson serving as executive editor . It offers "The Complete MBA Companion in Strategy," the result of FT's strategic alliance with the University of Chicago Business School, INSEAD, the University of Michigan Business School, and the Said Business School at Oxford University. This is the seventh volume in what is identified as "The Financial Times Mastering" series. It contains articles that first appeared in FT in late-1999. The material is carefully organized within 16 chapters. In the first, there are two essays: "Strategy and the delusion of Grand Designs" authored by John Kay, Director of london Economics; the second -- "Strategy, blind men and the elephant" was co-authored by Henry Mintzberg of McGill University and INSEAD, Bruce Ahlstrand of Trent University (Ontario), and Joseph Lampel of the University of Nottingham Business School. As for the final chapter, "Fresh Challenges for the Future," it was written by Dan Schendel, founding and current editor the Strategic Management Journal. The reader is advised that "This final module sums up the main themes of the book, addresses some of the current controversies, and offers pointers on how the field may develop in coming years. The core message is that those who fail to keep up with the best in strategic management risk losing their businesses and losing their jobs. The cases of failure cited throughout the book underline the point." My own crystal ball imploded long ago so I now cut Schendel considerable slack, given the fact that his comments on "fresh challenges" were composed five years ago. In fact, I think his analysis holds up remarkably well. Although exceptionally well-written and skillfully-edited, this volume is by no means an "easy read." My own opinion is that it will be of greatest interest and benefit to the more capable students enrolled in graduate schools of business, and, to senior-level executives. Of course, the immediate value of each chapter will be largely determined by the immediate needs and interests of each reader. I would be remiss if I failed to acknowledge the superb graphics provided by Graham Parish. I also want to commend, again, Tim Dickson and his associates -- notably Ken Pottinger, James Pickford, Laura Scanga, and various school "co-ordinators" -- for pulling together so much excellent material, then getting it all properly presented. Bravo!
2 of 2 people found the following review helpful:
5.0 out of 5 stars
Great Collection of Strategy Articles,
By Emre Kazancioglu (ann arbor, michigan United States) - See all my reviews
This review is from: Mastering Strategy (Paperback)
This is a great collection of articles covering all aspects of business strategy. Prior knowledge about the subject matter, though is not necessary, will help you appreciate the material more. I strongly recommend this book to those people interested in building a thorough understanding of strategy.
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