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Media Ethics: Key Principles for Responsible Practice [Paperback]

Patrick Lee Plaisance (Author)

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Book Description

October 3, 2008 1412956854 978-1412956857
Making ethics accessible and applicable to media practice, Media Ethics: Key Principles for Responsible Practice explains key ethical principles and their application in print and broadcast journalism, public relations, advertising, and media-based marketing. Unlike application-oriented case books, this text sets forth the philosophical underpinnings of key principles and explains how each should guide responsible media behavior. It avoids moralizing and instead emphasizes the deliberative nature of ethics, inviting students to grapple with ethical dilemmas on their own and presenting ethical theory in a way designed to enrich classroom discussion. Author Patrick Lee Plaisance synthesizes classical and contemporary ethics in an accessible way to help students ask the right questions and develop their critical reasoning skills, both as media consumers and media professionals of the future.

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Editorial Reviews

Review

"This book, more than any other media ethics textbook currently available, treats students as the intellectually curious, philosophically aware, and ethically motivated individuals that we hope them to be. As one brings one’s own wisdom to the reading with the understanding that there is more to learn, this is one of those rare books that has the potential to keep on giving to professors and to students." (Deni Elliott )

About the Author

Patrick Lee Plaisance is an assistant professor in the Department of Journalism and Technical Communication at Colorado State University, where he teaches media ethics, reporting and mass communication theory on the undergraduate and graduate levels. His primary research areas include media ethics, journalistic values, newsroom socialization and the philosophy of communication. His work has focused on analyzing how ethics theory can be more effectively brought to bear on media practice as well as on conducting qualitative and quantitative social-science research on journalistic decision-making. He worked for nearly 15 years as a journalist at newspapers around the country, including papers in Los Angeles, south Florida, New Jersey and Virginia. He received a Ph.D. in mass communications from Syracuse University. He has contributed chapters and case studies to numerous journalism and media ethics books and has published nearly a dozen peer-reviewed articles in journals including Journalism & Mass Communication Quarterly, Journal of Mass Media Ethics, Communication Theory, Journalism & Mass Communication Educator and The International Journal of Applied Philosophy.

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Inside This Book (learn more)
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
transparent behavior, ethical ideologies, public relations practitioners, media ethics, public relations professionals, public relations officials
Key Phrases - Capitalized Phrases (CAPs): (learn more)
New York, Oxford University Press, Thousand Oaks, Cambridge University Press, Lawrence Erlbaum, John Stuart Mill, Ethics Overview, Clarendon Press, University of Chicago Press, Seyla Benhabib, John Rawls, Los Angeles Times, Public Relations Quarterly, Society of Professional Journalists, Journal of Mass Media Ethics, First Amendment, Harvard University Press, Public Relations Society of America, United States, Van Heekeren, John Locke, Retrieved April, Belknap Press of Harvard University, University of California Press, Retrieved January
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