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Media Relations in Sport [Hardcover]

Allan Hall (Author), William Nichols (Author), Patrick Moynahan (Author), Janis Taylor (Author)


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Book Description

March 30, 2006
Media Relations in Sport, 2nd Edition offers a basic understanding of the formalized working relationships between the mass media and sport organizations and provides a framework for understanding the connection between the informational and commercial sides of sports information management. In its 14 newly updated chapters, the second edition of Media Relations in Sport goes into further detail about the recent changes in technology and how those advances have affected the media and sports information professionals.


Editorial Reviews

From the Publisher

In F.I.T.'s latest effort to add dimension to our publications, we now offer Professor Packets to supplement several of our bestselling Sport Management Library textbooks. Each Professor Packet is a collection of PowerPoint slides designed to enhance the classroom experience. They contain questions for discussion; classroom activities; terms to define; photos, tables, and figures from the book; and in some cases, links to related resources or Sport Marketing Quarterly articles. The Professor Packet is available free to professors who adopt the text for use in a high school, undergraduate, or graduate school course, or an employee training seminar. Contact F.I.T. for more details. --This text refers to an alternate Hardcover edition.

Product Details

  • Hardcover: 322 pages
  • Publisher: Fitness Information Technology; 2 edition (March 30, 2006)
  • Language: English
  • ISBN-10: 1885693745
  • ISBN-13: 978-1885693747
  • Product Dimensions: 11.3 x 8.6 x 1.1 inches
  • Shipping Weight: 2.5 pounds
  • Amazon Best Sellers Rank: #262,010 in Books (See Top 100 in Books)

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First Sentence:
The conference basketball championship is on the line. Read the first page
Key Phrases - Capitalized Phrases (CAPs): (learn more)
United States, New York, Cleveland State, Major League Baseball, World Wide Web, Sports Illustrated, Super Bowl, National Basketball Association, Northern Kentucky University, Discussion Questions, John Carroll University, Supreme Court, University of Kentucky, National Collegiate Athletic Association, Suggested Exercises, Los Angeles, National Football League, World War, Plain Dealer, Dawn Neighbarger, Olympic Games, World Series, American Basketball League, Atlanta Braves, Buckley Amendment
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