He looks at our present lives and sees things that most of us miss.
This book goes beyond a sociological/anthropological analysis and offers up a cultural psychoanalysis of the multiheaded beast that is today's modern media.
If you want to understand where we are and how we got here, you need to read this book!
I gave this book 5 stars because it does deserve it and it forces you to be more objective about the TV and virtual reality world we live in today and how far it infects our minds... Read morePublished 19 days ago by Der Typ
What an incredible book! Zengotita is the Tom Wolfe of the millennial generation. I loved reading it and more important, I learned things about my kids, and even cleared up some... Read morePublished 29 days ago by Dennis Jaffe
de Zengotita's argument isn't wrong.The way in which our mediated lives are structured does gesture toward a particular form of narcissism rampant in the world today. Read morePublished 3 months ago by Matt
This book was my favorite college text. I would read this book just for the fun of it. de Zengotita is a great writer and makes the material pop.Published 20 months ago by Jennifer
As the author of a book on teens and adolescent development, I'd recommend THIS book as the best current book on adolescent development that's been written. Read morePublished on August 1, 2012 by M. Simon
I found Thomas De Zengotita's thesis on our modern state of near complete domestication ("mediation") to be brilliant, exciting and liberating. Read morePublished on March 12, 2012 by applewood
This book is about the effect technology, and especially communication technology, has had on our lives. At times I found myself applauding his perfect descriptions. Read morePublished on February 26, 2012 by Tojagi
I would like to give this review 3.5 stars, so I rounded up to 4.
The book appears to be mostly informed opinions from Zengotita. Read more
I live in Rwanda (East Africa) where life is not yet saturated with media, and that helped me to put this book into sharp perspective. Read morePublished on November 3, 2011 by R. Strickler