Mediating the Message, 2/e demonstrates the many ways in which a wide variety of forces - including media owners, advertisers, audiences, politicians, interest groups, and journalist" personal attitudes - affect mass media content.
| |||||||||||||||
Book Description
Product Details
Would you like to update product info or give feedback on images?
|
More About the Author
Discover books, learn about writers, read author blogs, and more.
Customer Reviews
|
Share your thoughts with other customers:
|
||||||||||||||||||||||
|
Most Helpful Customer Reviews
2 of 2 people found the following review helpful:
5.0 out of 5 stars
Very substantial,
By Dr Frank Esser (Mainz, Germany) - See all my reviews
This review is from: Mediating the Message: Theories of Influence on Mass Media Content (2nd Edition) (Paperback)
This is definitely not a boring but a very substantial book: Broad literature, well organized, convincingly argued... Highly recommend to students. It needs an update, that's true, but still very valuable.
1 of 2 people found the following review helpful:
5.0 out of 5 stars
Captivating,
By Isaac Caputo (Syracuse, NY United States) - See all my reviews
This review is from: Mediating the Message: Theories of Influence on Mass Media Content (2nd Edition) (Paperback)
A must read for communication scholars, or anyone else interested in how mass media really works.
0 of 1 people found the following review helpful:
1.0 out of 5 stars
Boring beyond belief,
By sheri (North Carolina) - See all my reviews
This review is from: Mediating the Message: Theories of Influence on Mass Media Content (2nd Edition) (Paperback)
This book is boring to the point of torture. Fortunately for most journalism graduate students, scholars in the field of journalism tend to be wonderful and fascinating writers. Reese is an unfortunate exception. I dropped a course in grad school that required this book and waited until the next semester to take a professor that used another text. I couldn't live with this book an entire semester.
Share your thoughts with other customers: Create your own review
|
|
Suggested Tags from Similar Products(What's this?)Be the first one to add a relevant tag (keyword that's strongly related to this product).
|
Sell a Digital Version of This Book in the Kindle Store
If you are a publisher or author and hold the digital rights to a book, you can sell a digital version of it in our Kindle Store.
Learn more
Customer Discussions
|
This product's forum
Active discussions in related forums
Search Customer Discussions
|
Related forums
|
