Melissa & Doug Abby & Emma Deluxe Magnetic Dress-Up Set

by Melissa & Doug

Product Features

• These adorable play sets feature magnetic dolls with doll stands
• Hundreds of dress-up options
• Enrich a child's imagination
• Plenty of clothing and accessory pieces for hours of dress-up fun
• Exceptional Quality and Value

Product Details

• Product Dimensions: 14 x 11 x 1.2 inches ; 7 ounces
• Shipping Weight: 2.8 pounds (View shipping rates and policies)
• Shipping: This item is also available for shipping to select countries outside the U.S.
• ASIN: B0012GV1HM
• Item model number: 4940
• Our recommended age: 36 months - 6 years
• Manufacturer recommended age: 36 months - 6 years
• Batteries: 4940 Lithium ion batteries required.
• Amazon Best Sellers Rank: #275 in Toys & Games (See Top 100 in Toys & Games)
  • #1 in Toys & Games > Pretend Play > Paper & Magnetic Dolls
• Average Customer Review: 4.3 out of 5 stars  See all reviews (105 customer reviews)

Product Description

From the Manufacturer

These adorable play sets feature magnetic dolls with doll stands, plus plenty of clothing and accessory pieces for hours of dress-up fun! 60 pcs Ages 3+

Product Description

Abby and Emma love to play dress-up and exchange mix and match outfits. These two wooden, magnetic friends come with stands and hundreds of dress-up options for hours of fun!

Customer Reviews

Most Helpful Customer Reviews

40 of 42 people found the following review helpful:

4.0 out of 5 stars She loves it! But it needs a lid., July 6, 2009

By 

Jenna Glatzer "www.jennaglatzer.com" (NY, United States) - See all my reviews
(TOP 1000 REVIEWER)    (VINE VOICE)    (REAL NAME)   

= Durability:4.0 out of 5 stars  = Fun:5.0 out of 5 stars  = Educational:4.0 out of 5 stars 

Amazon Verified Purchase

This review is from: Melissa & Doug Abby & Emma Deluxe Magnetic Dress-Up Set (Toy)

Now, if you're going to create a cool toy like this, why wouldn't you provide a lid on the box so people can store it properly?

My 2-year-old daughter loves this set-- so much that I bought another one, too. The dolls are colorful and fun for her, and she pulls this out to play with it almost every day.

The lack of a lid is a real problem, because the pieces are all over my house since there is no good way to store it, and the small pieces are a secondary problem. My daughter doesn't stick them in her mouth, so I'm not very concerned about choking, but it's just very easy to lose the little pieces.

I see no reason why this couldn't have been designed with two shoes on one longer block, for example, or with shoes sticking out from under the skirt, so there wouldn't be so many little pieces. Especially because then the company could remove the warning that it's not for kids under 3, when it's clear from the reviewers here that 2-year-olds are using these dolls plenty.

84 of 98 people found the following review helpful:

1.0 out of 5 stars This Toy Stinks, December 31, 2010

By 

goonius (a room in a house on a street in a city just like any other.) - See all my reviews
(TOP 500 REVIEWER)   

= Durability:1.0 out of 5 stars  = Fun:4.0 out of 5 stars  = Educational:1.0 out of 5 stars 

This review is from: Melissa & Doug Abby & Emma Deluxe Magnetic Dress-Up Set (Toy)

We received this set as a Christmas present for our almost-five year old daughter. She actually already has another variation of it, but this one has two dolls and more outfits and so she was immediately taken in. So were the rest of us - by the intense sinus-burning odor of VOCs, presumably formaldehyde.

Melissa and Doug call their toys 'wood', but the majority are made of MDF - which is only wood in the loosest possible sense. It consists mostly of resin, and sawdust (enter the term wood). These are manufactured in China, and as the Melissa and Doug reps have told me in the past when I've questioned the smells their toys emit, there are no regulations on the amount of formaldehyde and other VOCs in their toys - or as they spin it in a positive light, "Our toys go through rigorous testing and meet all CPSC regualtions." There are no CPSC regulations on formaldehyde in pressed-wood products, like those made by Melissa & Doug.

In my experience, formaldehyde can cause lightheadedness and confusion, as well as sensations of burning in the eyes, nose and throat. This toy is no exception. The smell was so strong, I could detect its presence from clear on the other side of the room.

So what if your kids are exposed to a little formaldehyde, right? And if it were only a little, sure - I suppose (though I don't think it should be in their toys). But it's in virtually everything, from clothing and bedding to shampoos and soaps and baby wipes to *any* pressed wood furniture, household cabinetry, and the list goes on and on.

My children developed a clear sensitivity to it early on in their lives, when they began experiencing chemical-induced eczema from their clothing (imagine the thrill of locating formaldehyde-free clothing). So my gripe with this toy is rather personal. It's very clearly made of a poison and one that can have nasty consequences with prolonged exposure. Permanent damage to lung tissue and eventually, cancer can be long-term side effects.

So, while I understand that people wanting to bury their head in the sand will rush to click 'unhelpful' I think it's worthwhile to reach just a few people out there who believe their kids deserve better and that manufacturing toxic junk for our children is a practice that will only stop when the toxicity of these ingredients are exposed to the general public and the consumers put down their foot and say these business practices are unacceptable.

Perhaps if we all worked to make this information part of the 'general knowledge' like lead paint and BPA, well-intentioned relatives wouldn't usher these toxins into our homes.

19 of 19 people found the following review helpful:

5.0 out of 5 stars Dress up dolls fun!, October 2, 2008

By 

Rita Ward - See all my reviews
(REAL NAME)   

= Durability:5.0 out of 5 stars  = Fun:5.0 out of 5 stars  = Educational:4.0 out of 5 stars 

This review is from: Melissa & Doug Abby & Emma Deluxe Magnetic Dress-Up Set (Toy)

Much more fun than the coloforms that my daughter had - gave this to my 3 year old granddaughter for her birthday- it's great, especially that it has its own case for all the pieces. She spent hours changing outfits and having fun with this - a great one!